Payment protectionDetails
- Revisions within the package are free.
- If you do not respond within 3 days of delivery, the work is accepted automatically.
The money is reserved when you pay and released only once you accept the work.
Example result
Naming: names and slogans for a mobile dog-grooming van
Shortlist: top 5
| Name | Why it works | Watch out |
|---|---|---|
| Pawstop | Says what it is: the grooming stop comes to you. Short, easy to spell, fits a van door. | Check that it is not read as "paw stop" in a negative sense; we think the context makes it clear. |
| Tidy Tails | Friendly, alliterative, instantly understood by any dog owner. | Common pattern; check local registers early. |
| Driveway Groom Co. | Explains the unique point (no salon trip) in the name itself. | Longer; works best with a short logo mark. |
| Fetch & Fluff | Playful but not silly; "fetch" hints at coming to you. | The "&" needs to be written out in the domain. |
| Little Wash Wagon | Cosy, memorable, good for a family audience. | Sounds small-scale if you plan to add vans. |
Full list (excerpt)
Descriptive: Driveway Groom Co., Doorside Grooming, The Groom Van, Curbside Coats Playful: Fetch & Fluff, Tidy Tails, Sudsy Pup, Wag Wagon, Fluff Bus Short and brandable: Pawstop, Groomly, Furo, Trimbo Warm and personal: Little Wash Wagon, Good Boy Grooming, Neighbourly Paws
Slogans
- "The salon comes to your door." Clear and practical; the strongest for the van itself.
- "Less stress for them. Less driving for you." Speaks to both the dog and the owner.
- "Clean dogs, no car rides." Short; great for ads and flyers.
- "Fresh from your own driveway."
- "Grooming, delivered."
Our recommendation
Pawstop with the slogan "The salon comes to your door." The name is short enough for a large van graphic and a phone answer ("Hi, Pawstop!"), and the slogan explains the service to someone who sees the van parked on the street for three seconds.
Before you decide: check the business name register, trademarks in your country and domain availability. This package does not include those checks.
Client: a groomer launching a mobile grooming van that comes to the customer's driveway Brief: warm, a little playful, easy to say over the phone and to read on the side of a van; no puns that sound cheap Delivered: 25 names in 4 groups and 5 slogans. Below: the shortlist with reasoning and an excerpt of the full list.
The client and all details are made up.
About this service
On a shelf or a marketplace thumbnail a pack gets about three seconds, so the front needs one short line that says what the product is for, and the side panel has room for a few benefit claims. We write front-of-pack taglines and short claims from the facts you give us, sized for small print, and flag wording that is regulated in many markets, such as health, organic or "clinically proven" claims. Anything you cannot back with a test or a certificate is left out.
What is included
- What you getFront-of-pack taglines and short benefit claims grouped by tone, with character counts and notes on claims you should check with your regulator or certifier. You get it as text on the order page that you can copy or download.
- Front-of-pack linesOne short line that sells in seconds
- Side-panel claimsShort benefits for the back or side
- Character countsSized for small packs and labels
- Claims to checkRegulated wording flagged
- Only backed factsNo claims you cannot prove
How it works
- 1ProductYou share facts, proof and pack size
- 2LinesWe write taglines and claims
- 3ApprovalYou check flagged claims before print
What we need from you
The product and its category, who buys it, what makes it different, the facts and certificates you can back up, the pack size and space for text, and the markets where it will be sold.
We will ask you:
- What is the product and who buys it?
- Which claims can you prove?
- How much space is there for text on the front?
- In which countries will it be sold?
Compare packages
| Packages | Basic10 taglines + 5 claims$10 | Standard20 taglines + 10 claims$20 | Premium40 taglines + 20 claims$39 |
|---|---|---|---|
| Deadline | 1 day | 2 days | 3 days |
| Revisions | 1 | 2 | 3 |
| Front-of-pack taglines | 10 | 20 | 40 |
| Short claims | 5 | 10 | 20 |
| Claims to check flagged | Yes | Yes | Yes |
| Order Basic | Order Standard | Order Premium |
Payment protection
You pay when you order, but the money is released only for accepted work.
- Fixed priceThe package price does not change after you pay.
- The money is reservedWhen you pay, the amount is only reserved. It is released to the service once you accept the work.
- Checked before deliveryEvery result goes through a quality check before it reaches you, and you see it on the order page before accepting it.
- Free revisionsAsk for changes within your brief as many times as the package allows.
- Acceptance after 3 daysIf within 3 days of delivery you neither accept the work nor ask for changes, it is accepted automatically. If you write in the order chat after delivery, the order waits; once we answer, we may start the 3 days again and will say so in the chat.
- Redo or a full refundIf the result does not match your brief and the revisions did not fix it, or the work takes more than twice its deadline, write in the order chat: we will redo the work or refund the payment in full.
Questions and answers
Is the wording approved for my market?
No. We flag claims that are usually regulated, but labelling rules differ by country and product type. Check the final text with your regulator, certifier or a lawyer before printing.
Do you design the packaging?
No, this service covers the words. Hand the lines to your designer, with the character counts to plan the layout.
Can you write the lines in several languages?
Yes, name the languages in the brief. Each version is written for the language, not translated word by word, so lengths may differ.