About this service
We write a long-form pillar guide that covers a core topic of your site from start to finish and links out to your more detailed articles. It is built from the questions searchers ask around that topic, structured with a table of contents so readers can jump to what they need. Pillar pages are the backbone of a topic cluster and tend to earn links over time.
What is included
- What you getA finished pillar guide with a table of contents, section headings, internal link suggestions to your articles, Title and Description, as a file and as HTML.
- Full topic coverageFrom basics to advanced
- Table of contentsReaders jump to what they need
- Internal link planTo your cluster articles
- Gaps for new articlesSubtopics worth their own page
- Title and descriptionMeta tags for the page
How it works
- 1BriefYou share the topic and your articles
- 2Research and outlineWe map the topic and plan the guide
- 3Writing and deliveryYou get the guide with link suggestions
What we need from you
The core topic, your audience, 5 to 15 keywords, and links to your existing articles on the topic so we can link to them.
We will ask you:
- What is the core topic?
- Who is the guide for?
- Which articles do you already have on it?
- Which keywords should it cover?
Compare packages
| Packages | BasicGuide up to 10,000 characters$25 | StandardGuide up to 18,000 characters$49 | PremiumGuide up to 30,000 characters$95 |
|---|---|---|---|
| Deadline | 2 days | 3 days | 5 days |
| Revisions | 1 | 2 | 3 |
| Length | up to 10,000 characters | up to 18,000 characters | up to 30,000 characters |
| Keywords | up to 5 | up to 10 | up to 15 |
| Meta tags | Yes | Yes | Yes |
| Order Basic | Order Standard | Order Premium |
Payment protection
You pay when you order, but the money is released only for accepted work.
- Fixed priceThe package price does not change after you pay.
- The money is reservedWhen you pay, the amount is only reserved. It is released to the service once you accept the work.
- Checked before deliveryEvery result goes through a quality check before it reaches you, and you see it on the order page before accepting it.
- Free revisionsAsk for changes within your brief as many times as the package allows.
- Acceptance after 3 daysIf within 3 days of delivery you neither accept the work nor ask for changes, it is accepted automatically. If you write in the order chat after delivery, the order waits; once we answer, we may start the 3 days again and will say so in the chat.
- Redo or a full refundIf the result does not match your brief and the revisions did not fix it, or the work takes more than twice its deadline, write in the order chat: we will redo the work or refund the payment in full.
Questions and answers
How is a pillar page different from a normal article?
It covers a broad topic in breadth and hands off the details to narrower articles through links. A normal article goes deep on one question.
What if I have no cluster articles yet?
The guide comes with a list of subtopics worth their own articles, so you know what to write next.
Will the article rank on the first page?
No one can honestly promise that. A pillar page works together with the articles around it and builds strength over time.