寫作YouTube 腳本
附開場鉤子與留存節奏點的 YouTube 影片腳本
價格起 US$12
成果範例
標準版方案範例
Explainer video script: a meal-prep delivery service
Scene breakdown
| # | Time | On screen | Voice-over / dialogue |
|---|---|---|---|
| 1 | 0:00–0:08 | Hook. A fridge door opens: half a lemon, ketchup, one sad egg. | "It's 8 pm. You've worked ten hours. And this is dinner." |
| 2 | 0:08–0:20 | Montage: delivery app scrolling, greasy takeaway bag, receipt total $34. | "So you order takeaway. Again. It costs too much, and you still feel tired after it." |
| 3 | 0:20–0:35 | Logo reveal. Bright kitchen, a chef plating a bowl. | "GreenBox Kitchen cooks real food for your week — fresh, balanced, and ready in three minutes." |
| 4 | 0:35–1:00 | Phone screen: choosing 5 meals from a weekly menu. | "Every Thursday you pick your meals for next week. Spicy, vegetarian, high-protein — mix whatever you like." |
| 5 | 1:00–1:20 | Courier at a door on Sunday, cooler bag handed over. | "On Sunday we deliver everything chilled, in one bag, in a two-hour slot you choose." |
| 6 | 1:20–1:40 | Microwave timer: 3:00. Steam, a fork digs in. | "On a weeknight, it's three minutes from fridge to plate. No shopping, no washing up." |
| 7 | 1:40–2:00 | Text cards: "From $9.50 a meal", "Skip any week", "Recyclable packaging". | "Meals start at $9.50. Skip or pause any week. And every container goes in your recycling bin." |
| 8 | 2:00–2:15 | Customer (actor) at a desk, smiling. | Priya: "I stopped stressing about dinner. And I've saved about $200 a month." |
| 9 | 2:15–2:30 | CTA. Fridge from scene 1, now full of labelled boxes. Website and code on screen. | "Your first week is 30% off with code FIRSTBOX. GreenBox Kitchen — dinner, sorted." |
Production notes
- Total runtime: ~2:30 at a relaxed reading pace (about 300 words)
- Scenes 1 and 9 use the same fridge for a before/after payoff
- Scene 8 can be replaced with a real customer review if you have one
- Music: light, upbeat acoustic; drop it out on the hook line in scene 1
Title ideas
- What's in your fridge at 8 pm? | GreenBox Kitchen
- Real dinners in 3 minutes — how GreenBox Kitchen works
- Stop ordering takeaway: a week of meals, delivered
Short cut-down (15 seconds, bonus)
Scene 1 → scene 6 → scene 9 with the line: "Ten-hour day? Dinner's three minutes away. GreenBox Kitchen."
Client: GreenBox Kitchen, a local meal-prep delivery service. Format: 2.5-minute explainer for the website and YouTube. Audience: busy professionals 25–40. Tone: warm, quick, a little funny.
客戶與所有細節皆為虛構。
關於此服務
募款影片之所以有效，是因為觀眾認識了一個人、看見一項需求，並清楚了解自己的捐款能帶來什麼改變。我們撰寫的呼籲腳本，以真實故事開場，呈現問題但不消費故事中的人，說明特定金額的實際用途，最後以清楚而迫切的請求作結。腳本尊重尊嚴與同意原則，適用於年終募款、公益日、晚會與群眾募資頁面。
包含內容
- 您會收到一份逐場景的呼籲腳本，包含畫面、旁白或台詞、成效數字與募款請求，另附 2 個標題構想，以文字呈現在訂單頁面。
- 一個故事以一個人或一個家庭為核心
- 尊嚴優先不以同情博取，尊重當事人同意
- 捐款成效$25 或 $100 實際能做什麼
- 明確的請求金額、截止日與捐款方式
- 符合活動年終、公益日、晚會
服務流程
- 1需求說明您提供理念、故事與活動
- 2概念我們整理故事與請求
- 3腳本我們撰寫場景、台詞與時間配置
需要您提供的資料
您的組織與理念、一則已取得同意可講述的受助者故事、不同捐款金額能達成的成效、活動及其截止日、影片播放的場合與長度。
我們會詢問您：
- 貴組織的工作內容是什麼？
- 影片要講誰的故事？
- 特定捐款金額能達成什麼成效？
- 影片將在何時何地播放？
比較方案
付款保障
下單時付款，但只有在驗收成果後，款項才會撥付。
- 固定價格付款後，方案價格不會變動。
- 款項先行保留付款時，金額只會先保留，在您驗收後才會撥付給服務。
- 交付前檢查每份成果在交到您手上之前都會經過品質檢查，您也可以在驗收前於訂單頁面查看成果。
- 免費修改在需求說明範圍內，可依方案允許的次數提出修改。
- 3 天後自動驗收若您在交付後 3 天內未驗收也未提出修改，成果將自動驗收。若您在交付後於訂單聊天室留言，訂單會暫停自動驗收；我們回覆後，可能會重新起算 3 天，並會在聊天室中告知。
- 重新製作或全額退款若成果不符合您的需求說明且修改後仍未改善，或製作時間超過交付期限的兩倍，請在訂單聊天室留言：我們將重新製作，或全額退還款項。
常見問題
可以把數字寫得更亮眼嗎？
我們只使用您提供的數字。準確的成效數字能保護貴組織在捐款人與主管機關心中的信任。
你們如何處理敏感的故事？
我們會避免過於寫實的細節與無助的描繪方式，若當事人希望，也會建議保護身分的做法。
你們會拍攝或剪輯影片嗎？
不會，本服務僅包含腳本。內容的寫法讓您能以小預算輕鬆拍攝。
沒有找到您要的答案？
