SEO
成果範例
SEO audit: website of a regional plumbing company
Summary
| Area | Score | Main issue |
|---|---|---|
| Indexing and crawling | Needs work | 38 blog tags pages indexed, thin content |
| Technical health | Fair | Mobile load time 4.8 s on service pages |
| On-page | Needs work | 11 of 18 service pages share near-identical titles |
| Local signals | Weak | Town pages are copies with the town name swapped |
| Content | Fair | Blog traffic is high, but posts do not link to services |
Findings (excerpt)
1. Duplicate and weak titles (high priority)
11 service pages use the pattern "Plumbing Services | Northgate". Searchers and search engines cannot tell "boiler repair" from "drain unblocking".
| Page | Current title | Suggested title |
|---|---|---|
| /boiler-repair | Plumbing Services, Northgate | Boiler Repair in [City], Same-Day Callout, Northgate |
| /blocked-drains | Plumbing Services, Northgate | Blocked Drains Cleared in [City] from £89, Northgate |
2. Town pages are near duplicates (high priority)
The 7 town pages are 94% identical text. Each needs at least 250 words unique to that town: areas covered, typical jobs there, travel time, a local customer review.
3. Slow service pages on mobile (medium)
Hero images average 1.9 MB. Compressing to WebP and setting width to 1,200 px would bring load time to about 2.5 s.
4. Blog does not pass value to services (medium)
The top 10 posts get 62% of organic visits, but only 2 of them link to a service page. "Why is my boiler losing pressure?" alone gets about 1,100 visits a month and links nowhere.
5. Tag pages indexed (low)
38 /tag/ pages with 1–3 posts each. Set them to noindex.
Prioritised action plan
| # | Action | Effort | Impact | Who |
|---|---|---|---|---|
| 1 | Rewrite titles and meta descriptions for 18 service pages | 1 day | High | Content |
| 2 | Write unique content for 7 town pages | 3–4 days | High | Content |
| 3 | Add service links to the top 10 blog posts | 2 hours | Medium | Content |
| 4 | Compress hero images | 2 hours | Medium | Developer |
| 5 | Noindex tag pages, update sitemap | 1 hour | Low | Developer |
Re-check: crawl again 6 weeks after items 1–3 are live and compare impressions for "[service] + [town]" queries.
Client: Northgate Plumbing & Heating, 11 engineers, serving one city and 6 nearby towns Site: 214 pages: home, 18 service pages, 7 town pages, 160 blog posts, contact and legal pages Goal: more calls from local searches such as "boiler repair [town]"
客戶與所有細節皆為虛構。
關於此服務
我們逐篇檢視您部落格上的文章,並判定每一篇該怎麼處理:保留、更新、與相似的文章合併,或移除並轉址。老舊的部落格會累積過時的事實、爭奪同一個搜尋詞的文章,以及拖累其他頁面的內容單薄頁面。您會收到一份逐篇判定的試算表,以及從最接近見效的文章開始的更新計畫。
包含內容
- 您會收到的內容一份試算表,內含每篇被檢查文章的判定(保留、更新、合併或移除)、理由、需要時的轉址目標,以及依優先順序排列的更新計畫。
- 逐篇判定保留、更新、合併或移除
- 關鍵字自相競爭互相爭奪同一個搜尋詞的文章
- 過時內容舊事實、年份、失效連結
- 轉址對照表適用於已移除與合併的文章
- 更新計畫先從最容易見效的做起
服務流程
- 1需求說明您分享部落格與其目標
- 2檢測我們逐篇檢視文章
- 3報告與計畫您會收到判定表與計畫
需要您提供的資料
部落格或網站地圖連結、部落格的主題與目標,以及(如果可以)依流量排序的熱門文章清單。
我們會詢問您:
- 要檢測哪個部落格?
- 部落格的用途是什麼?
- 哪些文章帶來最多流量?
- 有哪些文章必須保留?
比較方案
付款保障
下單時付款,但只有在驗收成果後,款項才會撥付。
- 固定價格付款後,方案價格不會變動。
- 款項先行保留付款時,金額只會先保留,在您驗收後才會撥付給服務。
- 交付前檢查每份成果在交到您手上之前都會經過品質檢查,您也可以在驗收前於訂單頁面查看成果。
- 免費修改在需求說明範圍內,可依方案允許的次數提出修改。
- 3 天後自動驗收若您在交付後 3 天內未驗收也未提出修改,成果將自動驗收。若您在交付後於訂單聊天室留言,訂單會暫停自動驗收;我們回覆後,可能會重新起算 3 天,並會在聊天室中告知。
- 重新製作或全額退款若成果不符合您的需求說明且修改後仍未改善,或製作時間超過交付期限的兩倍,請在訂單聊天室留言:我們將重新製作,或全額退還款項。
常見問題
刪除文章安全嗎?
我們只會對沒有明確價值的文章建議移除,而且一律轉址到最相關的頁面,不會流失連結與訪客。
需要存取 Google Analytics 或 Search Console 嗎?
不需要。檢測依據公開的部落格進行。您貼進需求說明的流量數據會讓判定更精準。
也可以重寫這些文章嗎?
可以,需另外訂購。請為標示「更新」的文章訂購 SEO 文章或文字改寫服務。
沒有找到您要的答案?


