開發
成果範例
SEO audit: website of a regional plumbing company
Summary
| Area | Score | Main issue |
|---|---|---|
| Indexing and crawling | Needs work | 38 blog tags pages indexed, thin content |
| Technical health | Fair | Mobile load time 4.8 s on service pages |
| On-page | Needs work | 11 of 18 service pages share near-identical titles |
| Local signals | Weak | Town pages are copies with the town name swapped |
| Content | Fair | Blog traffic is high, but posts do not link to services |
Findings (excerpt)
1. Duplicate and weak titles (high priority)
11 service pages use the pattern "Plumbing Services | Northgate". Searchers and search engines cannot tell "boiler repair" from "drain unblocking".
| Page | Current title | Suggested title |
|---|---|---|
| /boiler-repair | Plumbing Services, Northgate | Boiler Repair in [City], Same-Day Callout, Northgate |
| /blocked-drains | Plumbing Services, Northgate | Blocked Drains Cleared in [City] from £89, Northgate |
2. Town pages are near duplicates (high priority)
The 7 town pages are 94% identical text. Each needs at least 250 words unique to that town: areas covered, typical jobs there, travel time, a local customer review.
3. Slow service pages on mobile (medium)
Hero images average 1.9 MB. Compressing to WebP and setting width to 1,200 px would bring load time to about 2.5 s.
4. Blog does not pass value to services (medium)
The top 10 posts get 62% of organic visits, but only 2 of them link to a service page. "Why is my boiler losing pressure?" alone gets about 1,100 visits a month and links nowhere.
5. Tag pages indexed (low)
38 /tag/ pages with 1–3 posts each. Set them to noindex.
Prioritised action plan
| # | Action | Effort | Impact | Who |
|---|---|---|---|---|
| 1 | Rewrite titles and meta descriptions for 18 service pages | 1 day | High | Content |
| 2 | Write unique content for 7 town pages | 3–4 days | High | Content |
| 3 | Add service links to the top 10 blog posts | 2 hours | Medium | Content |
| 4 | Compress hero images | 2 hours | Medium | Developer |
| 5 | Noindex tag pages, update sitemap | 1 hour | Low | Developer |
Re-check: crawl again 6 weeks after items 1–3 are live and compare impressions for "[service] + [town]" queries.
Client: Northgate Plumbing & Heating, 11 engineers, serving one city and 6 nearby towns Site: 214 pages: home, 18 service pages, 7 town pages, 160 blog posts, contact and legal pages Goal: more calls from local searches such as "boiler repair [town]"
客戶與所有細節皆為虛構。
關於此服務
聯絡、預約或報價表單,是訪客終於決定與您聯繫的地方,而小問題就會讓他們卻步:必填的電話欄位、有四十個選項的下拉選單、會清掉已輸入內容的錯誤訊息,或是沒有說明接下來會發生什麼的含糊「送出」按鈕。我們用測試資料填寫您的每個表單,檢查欄位、標籤、錯誤、確認訊息與後續郵件,並重寫表單,讓它只詢問您真正需要的資訊。
包含內容
- 您會收到每個表單的檢視報告,列出發現的問題與重寫後的版本:欄位清單、標籤、錯誤與按鈕文字,以及確認訊息。
- 欄位審查哪些欄位該刪除、合併或改為選填
- 錯誤訊息說明該修正什麼的訊息
- 按鈕與承諾用白話說明接下來會發生什麼
- 送出之後感謝頁面與確認文字
服務流程
- 1表單您寄來含表單的頁面
- 2測試填寫我們用模擬資料測試每個表單
- 3改寫提供問題與新的表單文字
需要您提供的資料
含表單頁面的連結、請求送出後會如何處理,以及您的團隊真正需要哪些欄位才能回覆。
我們會詢問您:
- 我們要檢查哪些表單?
- 您的團隊回覆時實際會用到哪些欄位?
- 我們可以送出測試請求嗎?要如何標示?
比較方案
付款保障
下單時付款,但只有在驗收成果後,款項才會撥付。
- 固定價格付款後,方案價格不會變動。
- 款項先行保留付款時,金額只會先保留,在您驗收後才會撥付給服務。
- 交付前檢查每份成果在交到您手上之前都會經過品質檢查,您也可以在驗收前於訂單頁面查看成果。
- 免費修改在需求說明範圍內,可依方案允許的次數提出修改。
- 3 天後自動驗收若您在交付後 3 天內未驗收也未提出修改,成果將自動驗收。若您在交付後於訂單聊天室留言,訂單會暫停自動驗收;我們回覆後,可能會重新起算 3 天,並會在聊天室中告知。
- 重新製作或全額退款若成果不符合您的需求說明且修改後仍未改善,或製作時間超過交付期限的兩倍,請在訂單聊天室留言:我們將重新製作,或全額退還款項。
常見問題
你們會向我的團隊送出假的請求嗎?
只有在您於需求說明中允許時才會,且會清楚標示為測試。否則,我們只檢查到送出按鈕之前。
你們會檢查表單郵件是否寄到我們這裡嗎?
我們看不到您的收件匣。測試送出後,由您確認是否收到,我們會記錄在報告中。
你們會修改網站上的表單嗎?
不會,我們不登入您的網站。您會收到新的欄位清單與文字,可在您的表單外掛或建站工具中設定。
沒有找到您要的答案?


