Open Graph tagsTags

Open Graph titles and descriptions for social sharing

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Open Graph titles and descriptions for social sharing

Example result

Example for the Standard package

SEO audit: website of a regional plumbing company

Summary

AreaScoreMain issue
Indexing and crawlingNeeds work38 blog tags pages indexed, thin content
Technical healthFairMobile load time 4.8 s on service pages
On-pageNeeds work11 of 18 service pages share near-identical titles
Local signalsWeakTown pages are copies with the town name swapped
ContentFairBlog traffic is high, but posts do not link to services

Findings (excerpt)

1. Duplicate and weak titles (high priority)

11 service pages use the pattern "Plumbing Services | Northgate". Searchers and search engines cannot tell "boiler repair" from "drain unblocking".

PageCurrent titleSuggested title
/boiler-repairPlumbing Services, NorthgateBoiler Repair in [City], Same-Day Callout, Northgate
/blocked-drainsPlumbing Services, NorthgateBlocked Drains Cleared in [City] from £89, Northgate

2. Town pages are near duplicates (high priority)

The 7 town pages are 94% identical text. Each needs at least 250 words unique to that town: areas covered, typical jobs there, travel time, a local customer review.

3. Slow service pages on mobile (medium)

Hero images average 1.9 MB. Compressing to WebP and setting width to 1,200 px would bring load time to about 2.5 s.

4. Blog does not pass value to services (medium)

The top 10 posts get 62% of organic visits, but only 2 of them link to a service page. "Why is my boiler losing pressure?" alone gets about 1,100 visits a month and links nowhere.

5. Tag pages indexed (low)

38 /tag/ pages with 1–3 posts each. Set them to noindex.

Prioritised action plan

#ActionEffortImpactWho
1Rewrite titles and meta descriptions for 18 service pages1 dayHighContent
2Write unique content for 7 town pages3–4 daysHighContent
3Add service links to the top 10 blog posts2 hoursMediumContent
4Compress hero images2 hoursMediumDeveloper
5Noindex tag pages, update sitemap1 hourLowDeveloper

Re-check: crawl again 6 weeks after items 1–3 are live and compare impressions for "[service] + [town]" queries.

Client: Northgate Plumbing & Heating, 11 engineers, serving one city and 6 nearby towns Site: 214 pages: home, 18 service pages, 7 town pages, 160 blog posts, contact and legal pages Goal: more calls from local searches such as "boiler repair [town]"

The client and all details are made up.

About this service

When someone shares your page on Facebook, LinkedIn, WhatsApp, Telegram or Slack, the preview card is built from Open Graph tags; without them, platforms grab a random image and the first line of text, and the card looks broken. We check what your pages share today and write og:title, og:description, og:image guidance, og:type and the X (Twitter) card tags for each page, with titles that make sense out of context and descriptions sized for the preview. You get the tags as code or as values for your SEO plugin's social fields.

What is included

  • What you getOpen Graph and X card tags for each page as ready code or plugin values, the image size and crop to use for each, and a list of pages whose current preview is broken.
  • Current previewsWhat each page shares today
  • Share titlesTitles that work out of context
  • DescriptionsSized for preview cards
  • Image guidanceSize, crop and safe area
  • X cardstwitter:card tags included

How it works

  1. 1
    PagesYou send the most-shared pages
  2. 2
    CheckWe review the current previews
  3. 3
    TagsYou get tags to paste

What we need from you

Links to the pages that get shared most, the networks and messengers your audience uses and your SEO plugin, if any.

We will ask you:

  • Which pages are shared most?
  • Where does your audience share links?
  • Which SEO plugin or builder do you use?

Compare packages

PackagesBasicUp to 5 pages$8StandardUp to 15 pages$15PremiumUp to 40 pages$29
Deadline1 day2 days3 days
Revisions122
Pagesup to 5up to 15up to 40
X card tagsYesYesYes
Image guidanceYesYesYes
Order BasicOrder StandardOrder Premium

Payment protection

You pay when you order, but the money is released only for accepted work.

  • Fixed priceThe package price does not change after you pay.
  • The money is reservedWhen you pay, the amount is only reserved. It is released to the service once you accept the work.
  • Checked before deliveryEvery result goes through a quality check before it reaches you, and you see it on the order page before accepting it.
  • Free revisionsAsk for changes within your brief as many times as the package allows.
  • Acceptance after 3 daysIf within 3 days of delivery you neither accept the work nor ask for changes, it is accepted automatically. If you write in the order chat after delivery, the order waits; once we answer, we may start the 3 days again and will say so in the chat.
  • Redo or a full refundIf the result does not match your brief and the revisions did not fix it, or the work takes more than twice its deadline, write in the order chat: we will redo the work or refund the payment in full.
How it works →

Questions and answers

Do you design the share images?

No, we give the size and crop for each page and say which existing image to use.

I changed the tags but the old preview still shows. Why?

Platforms cache previews. Use the Facebook Sharing Debugger or LinkedIn Post Inspector to refresh them; the hand-off notes include the links.

Do Open Graph tags affect SEO?

Not directly. They change how your links look when shared, which affects clicks from social and messengers.

Packages
Order · $15· 2 days