About this service
We write press releases in the format journalists expect: a news headline, a dateline, the key facts in the first paragraph, a quote from your spokesperson and a company boilerplate with media contacts. The text is about news, not advertising, so editors can reuse it. You decide where to send or publish it; distribution is not included.
What is included
- What you getA finished press release with headline and subheading, dateline, quote, boilerplate and media contact block, as a file ready for a newswire or your newsroom page.
- News angleWhy it matters now
- Inverted pyramidKey facts first
- Spokesperson quoteSounds like a person, not a slogan
- Boilerplate and contactsThe standard closing block
- Headline optionsIn larger packages
How it works
- 1BriefYou give the news and the facts
- 2Angle and outlineWe find the news hook and order the facts
- 3Writing and deliveryYou get the release ready to send
What we need from you
What the news is, the key facts (who, what, when, where, why), who is quoted, a short company description and media contact details.
We will ask you:
- What is the news?
- What are the key facts?
- Who is quoted, and what is their view?
- Which outlets or audience are you targeting?
Compare packages
| Packages | BasicRelease up to 2,500 characters$15 | StandardRelease up to 4,000 characters$29 | PremiumRelease up to 6,000 characters$55 |
|---|---|---|---|
| Deadline | 1 day | 2 days | 3 days |
| Revisions | 1 | 2 | 3 |
| Length | up to 2,500 characters | up to 4,000 characters | up to 6,000 characters |
| Quotes | 1 | 1 | 2 |
| Headline options | 1 | 2 | 3 |
| Order Basic | Order Standard | Order Premium |
Payment protection
You pay when you order, but the money is released only for accepted work.
- Fixed priceThe package price does not change after you pay.
- The money is reservedWhen you pay, the amount is only reserved. It is released to the service once you accept the work.
- Checked before deliveryEvery result goes through a quality check before it reaches you, and you see it on the order page before accepting it.
- Free revisionsAsk for changes within your brief as many times as the package allows.
- Acceptance after 3 daysIf within 3 days of delivery you neither accept the work nor ask for changes, it is accepted automatically. If you write in the order chat after delivery, the order waits; once we answer, we may start the 3 days again and will say so in the chat.
- Redo or a full refundIf the result does not match your brief and the revisions did not fix it, or the work takes more than twice its deadline, write in the order chat: we will redo the work or refund the payment in full.
Questions and answers
Do you send the release to journalists?
No, distribution is not included. You can send it to your contacts, post it in your newsroom or use a newswire service.
Can you invent a quote for our CEO?
We draft the quote from the points you give, and the person quoted must approve it before you publish.
Will media pick it up?
That depends on the news itself and the outlets you reach. A well-structured release makes it easier for editors to use, but coverage cannot be promised.