Payment protectionDetails
- Revisions within the package are free.
- If you do not respond within 3 days of delivery, the work is accepted automatically.
The money is reserved when you pay and released only once you accept the work.
Example result
SEO audit: website of a regional plumbing company
Summary
| Area | Score | Main issue |
|---|---|---|
| Indexing and crawling | Needs work | 38 blog tags pages indexed, thin content |
| Technical health | Fair | Mobile load time 4.8 s on service pages |
| On-page | Needs work | 11 of 18 service pages share near-identical titles |
| Local signals | Weak | Town pages are copies with the town name swapped |
| Content | Fair | Blog traffic is high, but posts do not link to services |
Findings (excerpt)
1. Duplicate and weak titles (high priority)
11 service pages use the pattern "Plumbing Services | Northgate". Searchers and search engines cannot tell "boiler repair" from "drain unblocking".
| Page | Current title | Suggested title |
|---|---|---|
| /boiler-repair | Plumbing Services, Northgate | Boiler Repair in [City], Same-Day Callout, Northgate |
| /blocked-drains | Plumbing Services, Northgate | Blocked Drains Cleared in [City] from £89, Northgate |
2. Town pages are near duplicates (high priority)
The 7 town pages are 94% identical text. Each needs at least 250 words unique to that town: areas covered, typical jobs there, travel time, a local customer review.
3. Slow service pages on mobile (medium)
Hero images average 1.9 MB. Compressing to WebP and setting width to 1,200 px would bring load time to about 2.5 s.
4. Blog does not pass value to services (medium)
The top 10 posts get 62% of organic visits, but only 2 of them link to a service page. "Why is my boiler losing pressure?" alone gets about 1,100 visits a month and links nowhere.
5. Tag pages indexed (low)
38 /tag/ pages with 1–3 posts each. Set them to noindex.
Prioritised action plan
| # | Action | Effort | Impact | Who |
|---|---|---|---|---|
| 1 | Rewrite titles and meta descriptions for 18 service pages | 1 day | High | Content |
| 2 | Write unique content for 7 town pages | 3–4 days | High | Content |
| 3 | Add service links to the top 10 blog posts | 2 hours | Medium | Content |
| 4 | Compress hero images | 2 hours | Medium | Developer |
| 5 | Noindex tag pages, update sitemap | 1 hour | Low | Developer |
Re-check: crawl again 6 weeks after items 1–3 are live and compare impressions for "[service] + [town]" queries.
Client: Northgate Plumbing & Heating, 11 engineers, serving one city and 6 nearby towns Site: 214 pages: home, 18 service pages, 7 town pages, 160 blog posts, contact and legal pages Goal: more calls from local searches such as "boiler repair [town]"
The client and all details are made up.
About this service
An older blog post that once brought visitors often slips because its facts are dated, it answers the question halfway down the page, or newer articles cover subtopics it skips. We read your published post next to what currently ranks for its main query and tell you what to update: the title and description, the intro, missing sections, outdated facts and dates, headings, images that need alt text and links to newer posts. You get the edits written out so your editor can apply them in one pass.
What is included
- What you getAn update plan for the post with the rewritten title, description and intro, new or changed sections with draft text, outdated points to correct, and internal links to add.
- Search comparisonWhat ranking pages cover that yours does not
- New introThe answer moved to the top
- Section draftsMissing parts written out
- Fresh factsDated figures, links and screenshots flagged
- Title and linksNew tags and links to newer posts
How it works
- 1PostYou send the URL and query
- 2CompareWe compare it with current results
- 3EditsYou get the update written out
What we need from you
The URL of the published post, the main query it should rank for, when it last performed well and any newer posts on your blog that relate to it.
We will ask you:
- Which post should be updated?
- What main query should it rank for?
- When did its traffic start to fall?
- Should the URL and publish date stay the same?
Compare packages
| Packages | Basic1 post$10 | Standard2 posts$20 | Premium4 posts$39 |
|---|---|---|---|
| Deadline | 2 days | 3 days | 5 days |
| Revisions | 1 | 2 | 2 |
| Posts | 1 | 2 | 4 |
| Post length | up to 2,500 words | up to 2,500 words | up to 3,500 words |
| Draft text for new sections | up to 300 words | up to 500 words | up to 600 words |
| Order Basic | Order Standard | Order Premium |
Payment protection
You pay when you order, but the money is released only for accepted work.
- Fixed priceThe package price does not change after you pay.
- The money is reservedWhen you pay, the amount is only reserved. It is released to the service once you accept the work.
- Checked before deliveryEvery result goes through a quality check before it reaches you, and you see it on the order page before accepting it.
- Free revisionsAsk for changes within your brief as many times as the package allows.
- Acceptance after 3 daysIf within 3 days of delivery you neither accept the work nor ask for changes, it is accepted automatically. If you write in the order chat after delivery, the order waits; once we answer, we may start the 3 days again and will say so in the chat.
- Redo or a full refundIf the result does not match your brief and the revisions did not fix it, or the work takes more than twice its deadline, write in the order chat: we will redo the work or refund the payment in full.
Questions and answers
Should I change the post's URL?
Almost never. Keep the URL so existing links and history stay with it, and update the content in place.
Can I just change the date to look fresh?
Only change the date when the content really changed. The plan marks what is enough to count as an update.
Do you rewrite the whole post?
No, we keep what works and write the parts that need changing. A full rewrite is a separate writing order.