Event emailsEmails & Messages

Invitation and reminder emails for an event

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  • Revisions within the package are free.
  • If you do not respond within 3 days of delivery, the work is accepted automatically.
Order · $20

The money is reserved when you pay and released only once you accept the work.

Invitation and reminder emails for an event

Example result

Example for the Standard package

Email sequence: 3-email welcome series for a sourdough baking course

Sending plan

EmailWhenJob
1Right after sign-upDeliver the guide, set expectations
2Day 3Solve the most common starter problem, build trust
3Day 6Offer the course with a 48-hour welcome price

Email 1: Your starter guide is here

Subject A: Your 7-day starter guide (and one tip before you begin) Subject B: {first_name}, day 1 starts with flour and water Preview: The one thing most beginners get wrong on day one.

Hi {first_name},

Here is your guide: Starter in 7 days. Print it or keep it on your phone next to the jar.

One tip before you begin: use a jar with straight sides and put a rubber band at the level of the starter after each feeding. In a few hours you will see exactly how much it rose, with no guessing.

Over the next week I will send you two short emails: one to fix the problem almost everyone hits on day 3, and one about baking your first loaf.

[Button] Download the guide

Happy feeding, Maya, Rise & Crumb

Email 2: Why your starter went quiet on day 3

Subject A: Day 3 and nothing is happening? Good. Subject B: The day-3 slump, explained in 2 minutes Preview: It is not dead. Here is what is going on.

Hi {first_name},

If your starter bubbled like mad on day 2 and then went flat, you are not doing anything wrong. The first bacteria to wake up are not the ones that make bread rise; they fade, and the yeast takes over around day 4 or 5.

What to do:

  • Keep feeding at the same time each day.
  • Move the jar somewhere around 24–26 °C (the top of the fridge works).
  • Swap 20% of the flour for whole wheat to give it more to eat.

[Button] Watch the 3-minute feeding demo

Email 3: Your first loaf, with a welcome price

Subject A: Ready to bake? Your welcome price ends Thursday Subject B: From a jar of starter to a crusty loaf Preview: 12 lessons, $69 for the next 48 hours.

Hi {first_name},

Your starter should be lively by now. The next step is the part the guide cannot show you: shaping, scoring and the bake itself.

The full course has 12 video lessons, a printable baking schedule and a troubleshooting section for flat, dense or sour loaves. For the next 48 hours it is $69 instead of $89.

[Button] Join the course for $69

Personalization fields: {first_name}, {signup_date}, {offer_deadline}.

Client: Rise & Crumb, an online sourdough course for home bakers ($89, lifetime access) Audience: people who downloaded the free "Starter in 7 days" guide Goal: turn new subscribers into course buyers within 6 days

The client and all details are made up.

About this service

Registrations come from the invitation, but attendance comes from the reminders. We write an invitation that sells the reason to come, plus confirmation and reminder emails a week, a day and an hour before, each with the date, time zone, place or join link up front.

What is included

  • What you getInvitation and reminder emails with subject lines and preview text, plus a send schedule counted back from your event date.
  • InvitationWhy come, who speaks, what you take away
  • ConfirmationDetails, add-to-calendar line, what to bring
  • RemindersWeek, day and hour before
  • Last-seats pushFor those who have not registered yet
  • Follow-upThanks, recording or next event

How it works

  1. 1
    BriefYou give the event details
  2. 2
    TimelineWe set send dates from the event date back
  3. 3
    WritingWe write every email in the series

What we need from you

The event type, date, time and time zone, venue or online platform, program or speakers, price or free entry, and the registration link.

We will ask you:

  • What is the event and when does it take place?
  • Is it in person, online or hybrid?
  • What will guests get that they cannot get elsewhere?

Compare packages

BasicInvitation email$10StandardInvite + 3 reminders$20PremiumFull event series$39
Deadline1 day2 days3 days
Revisions123
Emails147
Subject lines per email222
Send scheduleNoYesYes
OrderOrderOrder

Payment protection

You pay when you order, but the money is released only for accepted work.

  • Fixed priceThe package price does not change after you pay.
  • The money is reservedWhen you pay, the amount is only reserved. It is released to the service once you accept the work.
  • Checked before deliveryEvery result goes through a quality check before it reaches you, and you see it on the order page before accepting it.
  • Free revisionsAsk for changes within your brief as many times as the package allows.
  • Acceptance after 3 daysIf within 3 days of delivery you neither accept the work nor ask for changes, it is accepted automatically. If you write in the order chat after delivery, the order waits; once we answer, we may start the 3 days again and will say so in the chat.
  • Redo or a full refundIf the result does not match your brief and the revisions did not fix it, or the work takes more than twice its deadline, write in the order chat: we will redo the work or refund the payment in full.
How it works →

Questions and answers

Does this work for webinars and conferences alike?

Yes. For online events we focus on the join link and time zones, for venues on address, parking and what to bring.

Can you write reminders for a paid ticket event?

Yes, the invitation then carries the price, early-bird deadline and refund terms you give us.

Will you send the emails?

No, you send them from your email or event tool. We give texts and the send schedule.

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