Hack spam cleanup planProblem Solving

Spam pages in Google after a hack: removal and recovery plan

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Spam pages in Google after a hack: removal and recovery plan

Example result

Example for the Standard package

SEO audit: website of a regional plumbing company

Summary

AreaScoreMain issue
Indexing and crawlingNeeds work38 blog tags pages indexed, thin content
Technical healthFairMobile load time 4.8 s on service pages
On-pageNeeds work11 of 18 service pages share near-identical titles
Local signalsWeakTown pages are copies with the town name swapped
ContentFairBlog traffic is high, but posts do not link to services

Findings (excerpt)

1. Duplicate and weak titles (high priority)

11 service pages use the pattern "Plumbing Services | Northgate". Searchers and search engines cannot tell "boiler repair" from "drain unblocking".

PageCurrent titleSuggested title
/boiler-repairPlumbing Services, NorthgateBoiler Repair in [City], Same-Day Callout, Northgate
/blocked-drainsPlumbing Services, NorthgateBlocked Drains Cleared in [City] from £89, Northgate

2. Town pages are near duplicates (high priority)

The 7 town pages are 94% identical text. Each needs at least 250 words unique to that town: areas covered, typical jobs there, travel time, a local customer review.

3. Slow service pages on mobile (medium)

Hero images average 1.9 MB. Compressing to WebP and setting width to 1,200 px would bring load time to about 2.5 s.

4. Blog does not pass value to services (medium)

The top 10 posts get 62% of organic visits, but only 2 of them link to a service page. "Why is my boiler losing pressure?" alone gets about 1,100 visits a month and links nowhere.

5. Tag pages indexed (low)

38 /tag/ pages with 1–3 posts each. Set them to noindex.

Prioritised action plan

#ActionEffortImpactWho
1Rewrite titles and meta descriptions for 18 service pages1 dayHighContent
2Write unique content for 7 town pages3–4 daysHighContent
3Add service links to the top 10 blog posts2 hoursMediumContent
4Compress hero images2 hoursMediumDeveloper
5Noindex tag pages, update sitemap1 hourLowDeveloper

Re-check: crawl again 6 weeks after items 1–3 are live and compare impressions for "[service] + [town]" queries.

Client: Northgate Plumbing & Heating, 11 engineers, serving one city and 6 nearby towns Site: 214 pages: home, 18 service pages, 7 town pages, 160 blog posts, contact and legal pages Goal: more calls from local searches such as "boiler repair [town]"

The client and all details are made up.

About this service

After a hack, Google often shows thousands of pages you never made: Japanese keyword spam, pharmacy or casino pages, or redirects that only fire for visitors from search. Even after the malware is gone, those URLs stay in the index for months unless they return the right status and you clean up properly. You describe what you see and paste example spam URLs, and we write a recovery plan: how to confirm the spam is gone, which status the spam URLs should return, what to check in sitemaps and Search Console, and how to request a review if there is a security warning.

What is included

  • What you getA recovery plan for the spam pages: checks that the hack is gone from search's view, the status the spam URLs should return, sitemap and Search Console steps, removal requests where useful and a review request draft for a security issue.
  • Spam patternsWhich URL patterns the hack created
  • Right status410 or 404, not redirects to home
  • Hidden tricksCloaked redirects and injected sitemaps
  • Search Console stepsUsers, sitemaps, removals and review
  • Review draftSecurity issue review request text

How it works

  1. 1
    SymptomsYou paste spam URLs and status
  2. 2
    ChecksWe check how the URLs respond
  3. 3
    PlanYou get the recovery plan

What we need from you

A link to the site, example spam URLs and what they show, whether malware has already been removed and by whom, your platform and any Security issues message from Search Console.

We will ask you:

  • What do the spam pages look like in Google?
  • Has the malware already been removed, and by whom?
  • Does Search Console show a Security issues message?

Compare packages

PackagesBasicBasic plan$15StandardFull plan$29PremiumLarge hack$55
Deadline2 days3 days5 days
Revisions122
Spam URL patternsup to 2up to 5up to 10
Example URLs checkedup to 20up to 60up to 150
Review request draftNoYesYes
Order BasicOrder StandardOrder Premium

Payment protection

You pay when you order, but the money is released only for accepted work.

  • Fixed priceThe package price does not change after you pay.
  • The money is reservedWhen you pay, the amount is only reserved. It is released to the service once you accept the work.
  • Checked before deliveryEvery result goes through a quality check before it reaches you, and you see it on the order page before accepting it.
  • Free revisionsAsk for changes within your brief as many times as the package allows.
  • Acceptance after 3 daysIf within 3 days of delivery you neither accept the work nor ask for changes, it is accepted automatically. If you write in the order chat after delivery, the order waits; once we answer, we may start the 3 days again and will say so in the chat.
  • Redo or a full refundIf the result does not match your brief and the revisions did not fix it, or the work takes more than twice its deadline, write in the order chat: we will redo the work or refund the payment in full.
How it works →

Questions and answers

Do you remove the malware?

No, we do not log in to your site or server. Malware removal is done by your host, a security service or your developer; this plan covers the search side before and after.

Should I redirect the spam URLs to my home page?

No. They should return 404 or 410 so search engines drop them; redirects keep them alive longer.

How long until the spam disappears from Google?

Usually weeks, sometimes a few months for large hacks. The plan shows how to speed it up, but Google sets the pace.

Packages
Order · $29· 3 days