Indexing reviewProblem Solving

Indexing problems review: why pages are not in Google

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Indexing problems review: why pages are not in Google

Example result

Example for the Standard package

SEO audit: website of a regional plumbing company

Summary

AreaScoreMain issue
Indexing and crawlingNeeds work38 blog tags pages indexed, thin content
Technical healthFairMobile load time 4.8 s on service pages
On-pageNeeds work11 of 18 service pages share near-identical titles
Local signalsWeakTown pages are copies with the town name swapped
ContentFairBlog traffic is high, but posts do not link to services

Findings (excerpt)

1. Duplicate and weak titles (high priority)

11 service pages use the pattern "Plumbing Services | Northgate". Searchers and search engines cannot tell "boiler repair" from "drain unblocking".

PageCurrent titleSuggested title
/boiler-repairPlumbing Services, NorthgateBoiler Repair in [City], Same-Day Callout, Northgate
/blocked-drainsPlumbing Services, NorthgateBlocked Drains Cleared in [City] from £89, Northgate

2. Town pages are near duplicates (high priority)

The 7 town pages are 94% identical text. Each needs at least 250 words unique to that town: areas covered, typical jobs there, travel time, a local customer review.

3. Slow service pages on mobile (medium)

Hero images average 1.9 MB. Compressing to WebP and setting width to 1,200 px would bring load time to about 2.5 s.

4. Blog does not pass value to services (medium)

The top 10 posts get 62% of organic visits, but only 2 of them link to a service page. "Why is my boiler losing pressure?" alone gets about 1,100 visits a month and links nowhere.

5. Tag pages indexed (low)

38 /tag/ pages with 1–3 posts each. Set them to noindex.

Prioritised action plan

#ActionEffortImpactWho
1Rewrite titles and meta descriptions for 18 service pages1 dayHighContent
2Write unique content for 7 town pages3–4 daysHighContent
3Add service links to the top 10 blog posts2 hoursMediumContent
4Compress hero images2 hoursMediumDeveloper
5Noindex tag pages, update sitemap1 hourLowDeveloper

Re-check: crawl again 6 weeks after items 1–3 are live and compare impressions for "[service] + [town]" queries.

Client: Northgate Plumbing & Heating, 11 engineers, serving one city and 6 nearby towns Site: 214 pages: home, 18 service pages, 7 town pages, 160 blog posts, contact and legal pages Goal: more calls from local searches such as "boiler repair [town]"

The client and all details are made up.

About this service

Search Console's Pages report shows why pages are not indexed, but statuses like "Crawled, currently not indexed", "Discovered, currently not indexed", "Duplicate without user-selected canonical" or "Alternate page with proper canonical tag" need different fixes, and some need none at all. You paste the report rows and example URLs, and we check those pages on your site for noindex tags, canonicals, crawl rules, redirects, thin or near-duplicate content and weak internal links. You get an explanation for each status and a fix plan, starting with the pages that matter most.

What is included

  • What you getAn explanation of each indexing status on your site, the cause found on the example pages and a prioritized fix plan, with notes on statuses that are normal and can be left alone.
  • Status by statusWhat it means on your site
  • Page checksNoindex, canonical, crawl rules, redirects
  • Content signalsThin, duplicate or orphan pages
  • What to leave aloneStatuses that are expected

How it works

  1. 1
    ReportYou paste statuses and example URLs
  2. 2
    ChecksWe inspect the example pages
  3. 3
    Fix planYou get causes and fixes by priority

What we need from you

A link to the site, the rows of the Search Console Pages report (status and count) and example URLs for each status, plus the pages you most need indexed.

We will ask you:

  • Which statuses appear in your Pages report, and how many pages each?
  • Which important pages are missing from Google?
  • Which platform does the site run on?
  • Did the problem start after a change on the site?

Compare packages

PackagesBasicUp to 10 URLs$15StandardUp to 30 URLs$29PremiumUp to 80 URLs$55
Deadline2 days3 days5 days
Revisions122
Example URLs checkedup to 10up to 30up to 80
Statuses explainedup to 3allall
Prioritized planYesYesYes
Order BasicOrder StandardOrder Premium

Payment protection

You pay when you order, but the money is released only for accepted work.

  • Fixed priceThe package price does not change after you pay.
  • The money is reservedWhen you pay, the amount is only reserved. It is released to the service once you accept the work.
  • Checked before deliveryEvery result goes through a quality check before it reaches you, and you see it on the order page before accepting it.
  • Free revisionsAsk for changes within your brief as many times as the package allows.
  • Acceptance after 3 daysIf within 3 days of delivery you neither accept the work nor ask for changes, it is accepted automatically. If you write in the order chat after delivery, the order waits; once we answer, we may start the 3 days again and will say so in the chat.
  • Redo or a full refundIf the result does not match your brief and the revisions did not fix it, or the work takes more than twice its deadline, write in the order chat: we will redo the work or refund the payment in full.
How it works →

Questions and answers

Do all non-indexed pages need fixing?

No. Redirects, alternate versions with a canonical and filter pages are often meant to stay out. We tell you which statuses to ignore.

Can you request indexing for me?

No, we have no access to your Search Console. The plan says which pages to submit with URL Inspection after the fixes.

How soon will pages get indexed?

Often within days to a few weeks after a fix, but search engines decide; no one can promise a date.

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