Payment protectionDetails
- Revisions within the package are free.
- If you do not respond within 3 days of delivery, the work is accepted automatically.
The money is reserved when you pay and released only once you accept the work.
Example result
Social media posts: a month for a neighbourhood plant shop
Monthly plan
| # | Type | Topic |
|---|---|---|
| 1 | Tip | 3 signs your plant needs a bigger pot |
| 2 | Product | New arrivals: trailing plants for shelves |
| 3 | Story | How our oldest monstera survived a move |
| 4 | Engagement | "Name this plant" quiz |
| 5 | Tip | Winter watering: why less is more |
| 6 | Event | Saturday repotting workshop |
| 7–12 | Mix | Pet-safe plants, customer corner, gift guide, behind the scenes, care myth, offer |
Post 1 — Tip
Your plant isn't sulking. It's cramped.
3 signs it's time for a bigger pot:
- Roots peeking out of the drainage hole
- Water runs straight through without soaking in
- New leaves are smaller than the old ones
Spotted one of these? Bring your plant to our repotting bar. We'll pick the pot, you get your hands dirty. 🌱
#houseplanttips #repotting #plantcare
Picture idea: close-up of roots coming out of a pot, shot from below.
Post 3 — Story
Meet Gus. He's 11 years old and has survived two moves, one cat and a very bad winter.
Gus was the first plant we ever sold — and the customer gave him back when she moved abroad. He lives by our counter now, a bit lopsided and very proud. Every big leaf on him is a year of someone remembering to water.
What's the oldest plant in your home? Tell us its name below.
Picture idea: Gus by the counter, morning light, the shop cat in the frame.
Post 5 — Tip
Most houseplants die in winter from too much love.
Less light means slower growth, and slower growth means less water. Before you water, push a finger 2 cm into the soil. Dry? Water. Damp? Walk away.
Save this post for the next cold snap.
#winterplantcare #overwatering
Post 6 — Event
Repotting workshop this Saturday, 11 am.
Bring one plant (or buy one here), we bring soil, pots and coffee. In 60 minutes you'll learn how to choose the right mix and not hurt the roots. 8 seats, $25 including the pot.
Reply "SEAT" in our messages to book.
Picture idea: hands pressing soil around a small fern, flat lay.
Client: Leaf & Loam, a small plant shop with a repotting bar. Platform: Instagram. Voice: friendly, a little nerdy about plants, never preachy. Set: 12 posts for one month. Below: the plan and 4 posts in full.
The client and all details are made up.
About this service
Shops and service businesses miss sales peaks not because they forget Black Friday but because they start preparing a week before it. We build a year-long marketing calendar for your markets: public holidays, shopping events (Valentine's Day, Mother's Day, back to school, Singles' Day, Black Friday, Cyber Monday, Boxing Day), seasons that matter in your industry and awareness days that fit your brand, each with the date, a prep start date and a campaign idea. Dates that move each year are checked as of the order date with a source link.
What is included
- What you getA 12-month marketing calendar with dates, prep start dates and campaign ideas for each event, grouped by month, as text and tables on the order page.
- Holidays by marketFor each country you sell in
- Shopping eventsFrom Valentine's Day to Boxing Day
- Prep start datesWhen to start each campaign
- Campaign idea per eventOne line on offer and message
- Quiet-month ideasReasons to talk to customers then
How it works
- 1BusinessYou share markets, seasons and channels
- 2CalendarWe build the year with dates and ideas
- 3PlanningYou plan campaigns from the calendar
What we need from you
Your business and products, the countries you sell in, your busy and quiet seasons, the channels you use, events you already run, and dates you cannot work on (stock arrivals, closures).
We will ask you:
- Which countries do you sell in?
- When are your busiest and quietest months?
- Which events have worked for you before?
- Which year should the calendar cover?
Compare packages
| Packages | BasicOne-market calendar$15 | StandardTwo-market calendar$29 | PremiumFull year plan$55 |
|---|---|---|---|
| Deadline | 2 days | 3 days | 5 days |
| Revisions | 1 | 2 | 3 |
| Markets | 1 | up to 2 | up to 3 |
| Dates | up to 30 | up to 50 | up to 80 |
| Campaign ideas per event | 1 | 1 | 2 |
| Order Basic | Order Standard | Order Premium |
Payment protection
You pay when you order, but the money is released only for accepted work.
- Fixed priceThe package price does not change after you pay.
- The money is reservedWhen you pay, the amount is only reserved. It is released to the service once you accept the work.
- Checked before deliveryEvery result goes through a quality check before it reaches you, and you see it on the order page before accepting it.
- Free revisionsAsk for changes within your brief as many times as the package allows.
- Acceptance after 3 daysIf within 3 days of delivery you neither accept the work nor ask for changes, it is accepted automatically. If you write in the order chat after delivery, the order waits; once we answer, we may start the 3 days again and will say so in the chat.
- Redo or a full refundIf the result does not match your brief and the revisions did not fix it, or the work takes more than twice its deadline, write in the order chat: we will redo the work or refund the payment in full.
Questions and answers
Can I rely on the dates?
We check moving dates as of the order date and link the source. Retail events such as Prime Day are announced late, so confirm them closer to the time.
Can I import it into Google Calendar?
The calendar comes as a table you can copy into a spreadsheet and import, or type in yourself.
Do you write the campaign posts?
Not in this offer. Each event gets an idea; posts and emails are separate orders.