Etsy SEOFrom Scratch

Etsy tags and keyword research for your listings

Usually ready in 15 minutesRevisions includedQuality check
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Payment protectionDetails
  • Revisions within the package are free.
  • If you do not respond within 3 days of delivery, the work is accepted automatically.

The money is reserved when you pay and released only once you accept the work.

Etsy tags and keyword research for your listings

Example result

Example for the Standard package

Keyword research: a local dog grooming salon

Keyword map by page

Home page — dog grooming Riverton

KeywordMonthly searchesDifficultyIntent
dog grooming riverton880MediumLocal / commercial
dog groomer near me2,400*HighLocal
pet grooming riverton320LowLocal
best dog groomers in riverton140LowComparison

*Local share estimated for the city area.

Service page — Full groom

KeywordSearchesDifficultyIntent
full dog grooming service210LowCommercial
dog haircut riverton170LowLocal
poodle grooming riverton90LowLocal
doodle haircut styles1,300MediumInformational → blog

Service page — Bath & nail trim

KeywordSearchesDifficultyIntent
dog nail trimming near me1,600MediumLocal
dog bath riverton110LowLocal
how often to trim dog nails2,900LowInformational → blog

Prices page

KeywordSearchesDifficultyIntent
how much does dog grooming cost3,600MediumInformational / commercial
dog grooming prices riverton90LowLocal

New pages worth creating

  • Puppy's first groom — 14 keywords, ~1,100 searches total; no competitor in the city has a dedicated page
  • Cat grooming — 9 keywords, ~600 searches; the salon offers it but the site doesn't mention it

Blog topics from informational keywords

  1. Doodle haircut styles: 8 looks and how to ask for them
  2. How often should you trim your dog's nails?
  3. What does dog grooming cost in Riverton, and why prices differ

Negative keywords (for ads)

free, diy, school, course, jobs, salary, clippers for sale

Files delivered

  • keywords.xlsx — 1,000 keywords, volume, difficulty, intent, target page
  • page-map.xlsx — one tab per page with primary and supporting keywords

Client: Fluff & Fold, a dog grooming salon in a mid-sized US city (fictional "Riverton"). Site: home page, 4 service pages, prices, blog. Scope: 1,000 keywords collected, cleaned and grouped by page. Below is an excerpt of the main groups.

The client and all details are made up.

About this service

We research how buyers search Etsy for items like yours and turn it into a title and a full set of 13 tags per listing. Etsy tags are limited to 20 characters, so we use multi-word phrases that fit rather than single words. Tags cover style, occasion, recipient and material, the ways Etsy shoppers actually browse.

What is included

  • What you getFor each listing: 13 tags of up to 20 characters, a suggested title with the main phrases first, and attribute tips, in a spreadsheet you can copy from.
  • 13 tags per listingEvery slot used
  • 20-character fitMulti-word phrases that fit
  • Title suggestionMain phrases up front
  • Buyer anglesOccasion, recipient, style, material
  • Attribute tipsFields that also count as tags

How it works

  1. 1
    BriefYou share listing links
  2. 2
    ResearchWe study Etsy search for your items
  3. 3
    DeliveryYou get tags and titles per listing

What we need from you

Links to your listings, who usually buys them and for what occasion, and any words you cannot use.

We will ask you:

  • Which listings need tags?
  • Who buys your items, and why?
  • Which words cannot be used?

Compare packages

PackagesBasic1 listing$10StandardUp to 3 listings$20PremiumUp to 10 listings$39
Deadline1 day2 days3 days
Revisions123
Listings1up to 3up to 10
Tags per listing131313
Title suggestionYesYesYes
Order BasicOrder StandardOrder Premium

Payment protection

You pay when you order, but the money is released only for accepted work.

  • Fixed priceThe package price does not change after you pay.
  • The money is reservedWhen you pay, the amount is only reserved. It is released to the service once you accept the work.
  • Checked before deliveryEvery result goes through a quality check before it reaches you, and you see it on the order page before accepting it.
  • Free revisionsAsk for changes within your brief as many times as the package allows.
  • Acceptance after 3 daysIf within 3 days of delivery you neither accept the work nor ask for changes, it is accepted automatically. If you write in the order chat after delivery, the order waits; once we answer, we may start the 3 days again and will say so in the chat.
  • Redo or a full refundIf the result does not match your brief and the revisions did not fix it, or the work takes more than twice its deadline, write in the order chat: we will redo the work or refund the payment in full.
How it works →

Questions and answers

Why not single-word tags?

Etsy matches phrases, and shoppers type phrases. A tag like "boho wall art" reaches more of the right buyers than "boho" on its own.

Do I need to repeat title words in tags?

Your main phrases should appear in both. We also use the tags for angles the title has no room for.

Will sales go up?

Better tags help shoppers find your items, but sales also depend on photos, price and reviews, so no result can be promised.

Did not find your answer?

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