JobPosting markupSchema Markup

JobPosting schema for your careers page

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JobPosting schema for your careers page

Example result

Example for the Standard package

SEO audit: website of a regional plumbing company

Summary

AreaScoreMain issue
Indexing and crawlingNeeds work38 blog tags pages indexed, thin content
Technical healthFairMobile load time 4.8 s on service pages
On-pageNeeds work11 of 18 service pages share near-identical titles
Local signalsWeakTown pages are copies with the town name swapped
ContentFairBlog traffic is high, but posts do not link to services

Findings (excerpt)

1. Duplicate and weak titles (high priority)

11 service pages use the pattern "Plumbing Services | Northgate". Searchers and search engines cannot tell "boiler repair" from "drain unblocking".

PageCurrent titleSuggested title
/boiler-repairPlumbing Services, NorthgateBoiler Repair in [City], Same-Day Callout, Northgate
/blocked-drainsPlumbing Services, NorthgateBlocked Drains Cleared in [City] from £89, Northgate

2. Town pages are near duplicates (high priority)

The 7 town pages are 94% identical text. Each needs at least 250 words unique to that town: areas covered, typical jobs there, travel time, a local customer review.

3. Slow service pages on mobile (medium)

Hero images average 1.9 MB. Compressing to WebP and setting width to 1,200 px would bring load time to about 2.5 s.

4. Blog does not pass value to services (medium)

The top 10 posts get 62% of organic visits, but only 2 of them link to a service page. "Why is my boiler losing pressure?" alone gets about 1,100 visits a month and links nowhere.

5. Tag pages indexed (low)

38 /tag/ pages with 1–3 posts each. Set them to noindex.

Prioritised action plan

#ActionEffortImpactWho
1Rewrite titles and meta descriptions for 18 service pages1 dayHighContent
2Write unique content for 7 town pages3–4 daysHighContent
3Add service links to the top 10 blog posts2 hoursMediumContent
4Compress hero images2 hoursMediumDeveloper
5Noindex tag pages, update sitemap1 hourLowDeveloper

Re-check: crawl again 6 weeks after items 1–3 are live and compare impressions for "[service] + [town]" queries.

Client: Northgate Plumbing & Heating, 11 engineers, serving one city and 6 nearby towns Site: 214 pages: home, 18 service pages, 7 town pages, 160 blog posts, contact and legal pages Goal: more calls from local searches such as "boiler repair [town]"

The client and all details are made up.

About this service

JobPosting markup is what puts the vacancies on your own careers page into Google's job search, with title, location, salary and how to apply, and it has firm rules: a full description on the page, a valid through date, remote jobs marked with the countries they are open to, and filled roles removed promptly. Small employers often skip it and lose candidates to job boards that do it. We write the markup for each of your vacancies from the job texts you paste, and a template for future roles.

What is included

  • What you getJobPosting JSON-LD for each vacancy with title, description, employment type, location or remote eligibility, salary, dates and hiring organisation, plus a reusable template and rules for closing filled roles.
  • Required fieldsTitle, description, date, organisation, place
  • Remote rulesCountries a remote role is open to
  • SalaryFixed or range, with period and currency
  • Closing rolesHow to remove filled jobs
  • Reusable templateFor your next vacancies

How it works

  1. 1
    VacanciesYou paste the job ads
  2. 2
    MarkupWe write JobPosting per role
  3. 3
    PublishYou add it to each job page

What we need from you

Your job ads pasted as text with location or remote terms, salary or range, employment type and closing date, your company details and, optionally, a link to the careers page.

We will ask you:

  • Paste the job ads to mark up
  • Are any roles remote or hybrid, and from which countries can people apply?
  • Does each vacancy have its own page on your site?

Compare packages

PackagesBasicUp to 3 vacancies$10StandardUp to 10 vacancies$20PremiumUp to 25 vacancies$39
Deadline1 day2 days4 days
Revisions122
Vacanciesup to 3up to 10up to 25
Reusable templateYesYesYes
Closing rulesYesYesYes
Order BasicOrder StandardOrder Premium

Payment protection

You pay when you order, but the money is released only for accepted work.

  • Fixed priceThe package price does not change after you pay.
  • The money is reservedWhen you pay, the amount is only reserved. It is released to the service once you accept the work.
  • Checked before deliveryEvery result goes through a quality check before it reaches you, and you see it on the order page before accepting it.
  • Free revisionsAsk for changes within your brief as many times as the package allows.
  • Acceptance after 3 daysIf within 3 days of delivery you neither accept the work nor ask for changes, it is accepted automatically. If you write in the order chat after delivery, the order waits; once we answer, we may start the 3 days again and will say so in the chat.
  • Redo or a full refundIf the result does not match your brief and the revisions did not fix it, or the work takes more than twice its deadline, write in the order chat: we will redo the work or refund the payment in full.
How it works →

Questions and answers

Do I have to show the salary?

It is recommended, and some places now require pay ranges in job ads. Jobs with salary often get more attention in job search.

All my jobs are on one page. Will that work?

Google expects one page per job. We explain how to split them, which most careers plugins and builders support.

Do you post my jobs on job boards?

No. This is markup for vacancies on your own site.

Packages
Order · $20· 2 days