Payment protectionDetails
- Revisions within the package are free.
- If you do not respond within 3 days of delivery, the work is accepted automatically.
The money is reserved when you pay and released only once you accept the work.
Example result
Email sequence: 3-email welcome series for a sourdough baking course
Sending plan
| When | Job | |
|---|---|---|
| 1 | Right after sign-up | Deliver the guide, set expectations |
| 2 | Day 3 | Solve the most common starter problem, build trust |
| 3 | Day 6 | Offer the course with a 48-hour welcome price |
Email 1: Your starter guide is here
Subject A: Your 7-day starter guide (and one tip before you begin) Subject B: {first_name}, day 1 starts with flour and water Preview: The one thing most beginners get wrong on day one.
Hi {first_name},
Here is your guide: Starter in 7 days. Print it or keep it on your phone next to the jar.
One tip before you begin: use a jar with straight sides and put a rubber band at the level of the starter after each feeding. In a few hours you will see exactly how much it rose, with no guessing.
Over the next week I will send you two short emails: one to fix the problem almost everyone hits on day 3, and one about baking your first loaf.
[Button] Download the guide
Happy feeding, Maya, Rise & Crumb
Email 2: Why your starter went quiet on day 3
Subject A: Day 3 and nothing is happening? Good. Subject B: The day-3 slump, explained in 2 minutes Preview: It is not dead. Here is what is going on.
Hi {first_name},
If your starter bubbled like mad on day 2 and then went flat, you are not doing anything wrong. The first bacteria to wake up are not the ones that make bread rise; they fade, and the yeast takes over around day 4 or 5.
What to do:
- Keep feeding at the same time each day.
- Move the jar somewhere around 24–26 °C (the top of the fridge works).
- Swap 20% of the flour for whole wheat to give it more to eat.
[Button] Watch the 3-minute feeding demo
Email 3: Your first loaf, with a welcome price
Subject A: Ready to bake? Your welcome price ends Thursday Subject B: From a jar of starter to a crusty loaf Preview: 12 lessons, $69 for the next 48 hours.
Hi {first_name},
Your starter should be lively by now. The next step is the part the guide cannot show you: shaping, scoring and the bake itself.
The full course has 12 video lessons, a printable baking schedule and a troubleshooting section for flat, dense or sour loaves. For the next 48 hours it is $69 instead of $89.
[Button] Join the course for $69
Personalization fields: {first_name}, {signup_date}, {offer_deadline}.
Client: Rise & Crumb, an online sourdough course for home bakers ($89, lifetime access) Audience: people who downloaded the free "Starter in 7 days" guide Goal: turn new subscribers into course buyers within 6 days
The client and all details are made up.
About this service
B2B prospects rarely answer the first email, but many reply on the fourth touch when it comes through a different channel: a LinkedIn note after two emails, a short call with a voicemail, then a final email that closes the loop. We plan a day-by-day cadence for your ideal buyer and write every touch, with emails that lead with their problem, connection notes short enough for LinkedIn, and call openers with a voicemail script. Each step adds something new instead of "just following up".
What is included
- What you getA day-by-day outreach cadence with the text of every email, LinkedIn message and call opener, plus personalisation fields for each prospect. You get it as text on the order page, ready to load into your sales engagement tool or CRM.
- Day-by-day scheduleWhich channel on which day
- Email touchesShort, problem-first, one ask
- LinkedIn notesConnection and follow-up messages
- Call openersFirst 20 seconds and a voicemail
- Personalisation fieldsWhat to research per prospect
How it works
- 1BriefYou describe the buyer and the offer
- 2CadenceWe plan the touches across channels
- 3MessagesWe write every email, note and call opener
What we need from you
Your product and the problem it solves, the job titles and industries you target, proof such as client results, the meeting you want to book and the channels your team can use.
We will ask you:
- Who are you prospecting?
- What problem do you solve for them, and what proof do you have?
- Which channels can your team use?
- What should the prospect agree to?
Compare packages
| Packages | Basic6-touch cadence, 2 channels$15 | Standard10-touch cadence, 3 channels$29 | Premium14 touches for 2 buyer personas$55 |
|---|---|---|---|
| Deadline | 1 day | 2 days | 4 days |
| Revisions | 1 | 2 | 3 |
| Touches | 6 | 10 | 14 |
| Channels | email and LinkedIn | email, LinkedIn and calls | email, LinkedIn and calls |
| Buyer personas | 1 | 1 | 2 |
| Order Basic | Order Standard | Order Premium |
Payment protection
You pay when you order, but the money is released only for accepted work.
- Fixed priceThe package price does not change after you pay.
- The money is reservedWhen you pay, the amount is only reserved. It is released to the service once you accept the work.
- Checked before deliveryEvery result goes through a quality check before it reaches you, and you see it on the order page before accepting it.
- Free revisionsAsk for changes within your brief as many times as the package allows.
- Acceptance after 3 daysIf within 3 days of delivery you neither accept the work nor ask for changes, it is accepted automatically. If you write in the order chat after delivery, the order waits; once we answer, we may start the 3 days again and will say so in the chat.
- Redo or a full refundIf the result does not match your brief and the revisions did not fix it, or the work takes more than twice its deadline, write in the order chat: we will redo the work or refund the payment in full.
Questions and answers
Will you send the messages or make the calls?
No. We write the cadence and the texts; your team sends them and makes the calls.
Do you find the prospects for me?
No, we do not build lead lists. The personalisation fields tell your team what to look up for each contact.
Is cold outreach allowed where I sell?
Rules differ by country, for example under GDPR in the EU. Check them for your market; we include an opt-out line in every email.