Performance Max textsAdvertising Texts

Text assets for Google Performance Max campaigns

Usually ready in 15 minutesRevisions includedQuality check
Payment protectionDetails
  • Revisions within the package are free.
  • If you do not respond within 3 days of delivery, the work is accepted automatically.
Order · $25

The money is reserved when you pay and released only once you accept the work.

Text assets for Google Performance Max campaigns

Example result

Example for the Standard package

Sales copy: ads and landing page for a weekend pottery workshop

Core message

You will leave with pieces you made yourself, even if you have never touched a wheel. The small group is the proof: there is time to help everyone.

Ad variants to test

#HeadlineTextAngle
AYour first bowl, this weekendTwo days at the wheel, 6 people per group, 3 finished pieces to take home. No experience needed.Outcome
BNever touched clay? Perfect.Our weekend workshop is built for complete beginners. Small group, all materials included.Fear of being bad at it
CA weekend away from screensTwo days, wet clay and a wheel. Leave with mugs and bowls you made yourself.Escape

Call to action on all three: See dates

Landing page

Make your first bowl this weekend

Two days at the pottery wheel in a group of six. You go home with at least three pieces you made yourself, glazed and fired.

[Button] Choose your weekend: $240

What happens over two days

  • Saturday: centring clay, opening and pulling your first walls. Most people have a cylinder by lunch.
  • Sunday: trimming yesterday's pieces, adding handles and choosing glazes.
  • Two weeks later: your pieces are fired twice and ready to collect.

Why six people

With six students and one teacher, nobody waits long for help. When your clay goes off-centre, someone is there to show you why.

What is included

Clay, tools, apron, glazes, two firings, tea and snacks. You only need clothes that can get dirty.

Questions people ask

I'm not artistic. Will I manage? The wheel is a skill, not a talent; the first day is all technique. What if I can't make the dates? Transfer to another weekend free of charge up to 7 days before. Can I come with a friend? Yes. Book two places together and you will share a bench.

Next weekends fill quickly

Six places per group, three groups a month.

[Button] See dates and book

Objections handled

ObjectionWhere it is answered
"I'll be bad at it"Ad B, FAQ 1
"$240 is a lot"What is included, 3 pieces to keep
"My plans might change"FAQ 2

Client: Kiln Corner, a small pottery studio running 2-day wheel-throwing workshops for beginners ($240, max 6 people) Buyer: adults aged 28–50 who want a hands-on hobby and have never touched clay Claims the client confirmed: groups of 6 maximum, all materials and two firings included, every student takes home at least 3 finished pieces

The client and all details are made up.

About this service

A Performance Max campaign mixes your texts across Search, YouTube, Display, Gmail, Maps and Discover, and weak or repetitive assets drag the whole asset group down. We write a full text set per asset group: short headlines, long headlines, descriptions including the short one, the business name and search theme ideas, each line able to stand on its own.

What is included

  • What you getFor each asset group: 15 headlines, 5 long headlines and 5 descriptions within Google's limits, plus search themes and sitelinks in higher packages.
  • Full asset limits30, 90 and 60-character descriptions respected
  • Standalone linesEach makes sense in any combination
  • Varied anglesProduct, offer, proof, urgency, brand
  • Search themesIdeas to guide where ads appear
  • Asset group splitOne theme per asset group

How it works

  1. 1
    BriefYou list products, URLs and offers
  2. 2
    GroupingWe plan asset groups by theme
  3. 3
    WritingWe write and count every asset

What we need from you

Your products or categories, the final URL per asset group, your offer and proof points, audience signals you plan to use and any brand terms to avoid.

We will ask you:

  • Which products or categories get their own asset group?
  • Is it an ecommerce campaign with a product feed or a lead campaign?
  • What is your main offer right now?

Compare packages

Basic1 asset group$12Standard3 asset groups$25Premium6 asset groups$45
Deadline1 day2 days4 days
Revisions123
Asset groups136
Text assets per group15 + 5 + 515 + 5 + 515 + 5 + 5
Search themesNoYesYes
OrderOrderOrder

Payment protection

You pay when you order, but the money is released only for accepted work.

  • Fixed priceThe package price does not change after you pay.
  • The money is reservedWhen you pay, the amount is only reserved. It is released to the service once you accept the work.
  • Checked before deliveryEvery result goes through a quality check before it reaches you, and you see it on the order page before accepting it.
  • Free revisionsAsk for changes within your brief as many times as the package allows.
  • Acceptance after 3 daysIf within 3 days of delivery you neither accept the work nor ask for changes, it is accepted automatically. If you write in the order chat after delivery, the order waits; once we answer, we may start the 3 days again and will say so in the chat.
  • Redo or a full refundIf the result does not match your brief and the revisions did not fix it, or the work takes more than twice its deadline, write in the order chat: we will redo the work or refund the payment in full.
How it works →

Questions and answers

Do you provide images and videos too?

No, this order covers text assets. Google can also generate videos from your images if you have none.

Why does every line need to stand alone?

Google combines assets in any order and format, so a headline that only works after another one can produce nonsense.

Will you build the campaign?

No, you paste the assets into Google Ads yourself or with your agency.

Did not find your answer?

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Order · $25· ~15 min