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Real estate ad copy for listings and open houses

Usually ready in 15 minutesRevisions includedQuality check
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  • Revisions within the package are free.
  • If you do not respond within 3 days of delivery, the work is accepted automatically.
Order · $25

The money is reserved when you pay and released only once you accept the work.

Real estate ad copy for listings and open houses

Example result

Example for the Standard package

Sales copy: ads and landing page for a weekend pottery workshop

Core message

You will leave with pieces you made yourself, even if you have never touched a wheel. The small group is the proof: there is time to help everyone.

Ad variants to test

#HeadlineTextAngle
AYour first bowl, this weekendTwo days at the wheel, 6 people per group, 3 finished pieces to take home. No experience needed.Outcome
BNever touched clay? Perfect.Our weekend workshop is built for complete beginners. Small group, all materials included.Fear of being bad at it
CA weekend away from screensTwo days, wet clay and a wheel. Leave with mugs and bowls you made yourself.Escape

Call to action on all three: See dates

Landing page

Make your first bowl this weekend

Two days at the pottery wheel in a group of six. You go home with at least three pieces you made yourself, glazed and fired.

[Button] Choose your weekend: $240

What happens over two days

  • Saturday: centring clay, opening and pulling your first walls. Most people have a cylinder by lunch.
  • Sunday: trimming yesterday's pieces, adding handles and choosing glazes.
  • Two weeks later: your pieces are fired twice and ready to collect.

Why six people

With six students and one teacher, nobody waits long for help. When your clay goes off-centre, someone is there to show you why.

What is included

Clay, tools, apron, glazes, two firings, tea and snacks. You only need clothes that can get dirty.

Questions people ask

I'm not artistic. Will I manage? The wheel is a skill, not a talent; the first day is all technique. What if I can't make the dates? Transfer to another weekend free of charge up to 7 days before. Can I come with a friend? Yes. Book two places together and you will share a bench.

Next weekends fill quickly

Six places per group, three groups a month.

[Button] See dates and book

Objections handled

ObjectionWhere it is answered
"I'll be bad at it"Ad B, FAQ 1
"$240 is a lot"What is included, 3 pieces to keep
"My plans might change"FAQ 2

Client: Kiln Corner, a small pottery studio running 2-day wheel-throwing workshops for beginners ($240, max 6 people) Buyer: adults aged 28–50 who want a hands-on hobby and have never touched clay Claims the client confirmed: groups of 6 maximum, all materials and two firings included, every student takes home at least 3 finished pieces

The client and all details are made up.

About this service

We write listing copy that makes people book a viewing: a portal description for sites like Zillow, Rightmove or Idealista that leads with what makes the home different, a short ad for social media and an open house announcement. Facts come from your listing sheet, and the wording describes the property and its features, never who should live there.

What is included

  • What you getFor each listing: a portal description with headline options and a set of ad formats (social ad, open house post, short text for flyers or signs), as text ready to paste.
  • Lead with the standout featureThe view, the garden, the layout
  • Portal-ready descriptionFits Zillow, Rightmove, Idealista and others
  • Social ad and open house postShort versions with a clear call to action
  • Fair housing wordingAbout the home, not the buyer
  • Your units and currencySquare metres or feet, local terms

How it works

  1. 1
    BriefYou share the listing details and photos
  2. 2
    AngleWe pick the buyer and the standout feature
  3. 3
    WritingWe write the description and ads

What we need from you

The listing details (type, size, rooms, price, features, recent updates), the location and nearby amenities, a listing link or a link to the photos, and the open house date if there is one.

We will ask you:

  • What makes this property stand out?
  • Which portals and platforms will you use?
  • Is there an open house or viewing date?

Compare packages

Basic1 listing$12Standard3 listings$25Premium5 listings$45
Deadline1 day2 days4 days
Revisions123
Listings135
Formats per listing234
Headline options per listing335
OrderOrderOrder

Payment protection

You pay when you order, but the money is released only for accepted work.

  • Fixed priceThe package price does not change after you pay.
  • The money is reservedWhen you pay, the amount is only reserved. It is released to the service once you accept the work.
  • Checked before deliveryEvery result goes through a quality check before it reaches you, and you see it on the order page before accepting it.
  • Free revisionsAsk for changes within your brief as many times as the package allows.
  • Acceptance after 3 daysIf within 3 days of delivery you neither accept the work nor ask for changes, it is accepted automatically. If you write in the order chat after delivery, the order waits; once we answer, we may start the 3 days again and will say so in the chat.
  • Redo or a full refundIf the result does not match your brief and the revisions did not fix it, or the work takes more than twice its deadline, write in the order chat: we will redo the work or refund the payment in full.
How it works →

Questions and answers

Can you mention schools or the neighbourhood?

Yes, as facts like distance and names. We avoid wording about who the area suits, which fair housing rules prohibit in many countries.

Will you post the listing on portals?

No, we deliver the texts. You or your office publish them.

Who checks the facts?

We use only the details you send. Please check sizes, prices and features before publishing.

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