成果範例
Email sequence: 3-email welcome series for a sourdough baking course
Sending plan
| When | Job | |
|---|---|---|
| 1 | Right after sign-up | Deliver the guide, set expectations |
| 2 | Day 3 | Solve the most common starter problem, build trust |
| 3 | Day 6 | Offer the course with a 48-hour welcome price |
Email 1: Your starter guide is here
Subject A: Your 7-day starter guide (and one tip before you begin) Subject B: {first_name}, day 1 starts with flour and water Preview: The one thing most beginners get wrong on day one.
Hi {first_name},
Here is your guide: Starter in 7 days. Print it or keep it on your phone next to the jar.
One tip before you begin: use a jar with straight sides and put a rubber band at the level of the starter after each feeding. In a few hours you will see exactly how much it rose, with no guessing.
Over the next week I will send you two short emails: one to fix the problem almost everyone hits on day 3, and one about baking your first loaf.
[Button] Download the guide
Happy feeding, Maya, Rise & Crumb
Email 2: Why your starter went quiet on day 3
Subject A: Day 3 and nothing is happening? Good. Subject B: The day-3 slump, explained in 2 minutes Preview: It is not dead. Here is what is going on.
Hi {first_name},
If your starter bubbled like mad on day 2 and then went flat, you are not doing anything wrong. The first bacteria to wake up are not the ones that make bread rise; they fade, and the yeast takes over around day 4 or 5.
What to do:
- Keep feeding at the same time each day.
- Move the jar somewhere around 24–26 °C (the top of the fridge works).
- Swap 20% of the flour for whole wheat to give it more to eat.
[Button] Watch the 3-minute feeding demo
Email 3: Your first loaf, with a welcome price
Subject A: Ready to bake? Your welcome price ends Thursday Subject B: From a jar of starter to a crusty loaf Preview: 12 lessons, $69 for the next 48 hours.
Hi {first_name},
Your starter should be lively by now. The next step is the part the guide cannot show you: shaping, scoring and the bake itself.
The full course has 12 video lessons, a printable baking schedule and a troubleshooting section for flat, dense or sour loaves. For the next 48 hours it is $69 instead of $89.
[Button] Join the course for $69
Personalization fields: {first_name}, {signup_date}, {offer_deadline}.
Client: Rise & Crumb, an online sourdough course for home bakers ($89, lifetime access) Audience: people who downloaded the free "Starter in 7 days" guide Goal: turn new subscribers into course buyers within 6 days
客戶與所有細節皆為虛構。
關於此服務
我們為課程、會員制或數位產品的上市撰寫電子郵件序列：開放購買前的暖身內容、開放購買的公告、以實例回應疑慮的郵件，以及誠實的截止。整個序列講的是同一個故事，讓每一封信都提高下一封被打開的機會。
包含內容
- 您會收到依階段（暖身、開放購買、截止）分組、含主旨與預覽文字的上市郵件，並附逐日寄送計畫。
- 暖身郵件為優惠鋪路的實用內容
- 開放購買公告是什麼、適合誰、包含什麼
- 回應疑慮的郵件時間、金錢，以及「對我有用嗎」
- 誠實的截止真實的截止時間與贈品到期日
- 逐日計畫每封信的寄出時間
服務流程
- 1需求說明您分享產品、日期與佐證
- 2上市規劃我們規劃各階段與郵件
- 3撰寫我們寫出整個序列
需要您提供的資料
產品內容與適合對象、價格與分期方案、上市日期、贈品、可分享的學員成果或推薦見證，以及銷售頁連結。
我們會詢問您：
- 您要上市什麼產品？售價多少？
- 上市日期是哪幾天？
- 您可以分享哪些成果或推薦見證？
- 上市前有網路研討會、免費課程或候補名單嗎？
比較方案
付款保障
下單時付款，但只有在驗收成果後，款項才會撥付。
- 固定價格付款後，方案價格不會變動。
- 款項先行保留付款時，金額只會先保留，在您驗收後才會撥付給服務。
- 交付前檢查每份成果在交到您手上之前都會經過品質檢查，您也可以在驗收前於訂單頁面查看成果。
- 免費修改在需求說明範圍內，可依方案允許的次數提出修改。
- 3 天後自動驗收若您在交付後 3 天內未驗收也未提出修改，成果將自動驗收。若您在交付後於訂單聊天室留言，訂單會暫停自動驗收；我們回覆後，可能會重新起算 3 天，並會在聊天室中告知。
- 重新製作或全額退款若成果不符合您的需求說明且修改後仍未改善，或製作時間超過交付期限的兩倍，請在訂單聊天室留言：我們將重新製作，或全額退還款項。
常見問題
你們可以為我的學員承諾收入成果嗎？
我們只會使用您能提出證明的成果。沒有佐證的收入或健康宣稱有風險，不會寫入。
下一次上市可以重複使用這個序列嗎？
可以。只要更新日期、贈品與最新的推薦見證，架構依然適用。
你們也會寫銷售頁嗎？
那是另一項服務。郵件會連結到您現有的頁面。
沒有找到您要的答案？