
成果範例
Email sequence: 3-email welcome series for a sourdough baking course
Sending plan
| When | Job | |
|---|---|---|
| 1 | Right after sign-up | Deliver the guide, set expectations |
| 2 | Day 3 | Solve the most common starter problem, build trust |
| 3 | Day 6 | Offer the course with a 48-hour welcome price |
Email 1: Your starter guide is here
Subject A: Your 7-day starter guide (and one tip before you begin) Subject B: {first_name}, day 1 starts with flour and water Preview: The one thing most beginners get wrong on day one.
Hi {first_name},
Here is your guide: Starter in 7 days. Print it or keep it on your phone next to the jar.
One tip before you begin: use a jar with straight sides and put a rubber band at the level of the starter after each feeding. In a few hours you will see exactly how much it rose, with no guessing.
Over the next week I will send you two short emails: one to fix the problem almost everyone hits on day 3, and one about baking your first loaf.
[Button] Download the guide
Happy feeding, Maya, Rise & Crumb
Email 2: Why your starter went quiet on day 3
Subject A: Day 3 and nothing is happening? Good. Subject B: The day-3 slump, explained in 2 minutes Preview: It is not dead. Here is what is going on.
Hi {first_name},
If your starter bubbled like mad on day 2 and then went flat, you are not doing anything wrong. The first bacteria to wake up are not the ones that make bread rise; they fade, and the yeast takes over around day 4 or 5.
What to do:
- Keep feeding at the same time each day.
- Move the jar somewhere around 24–26 °C (the top of the fridge works).
- Swap 20% of the flour for whole wheat to give it more to eat.
[Button] Watch the 3-minute feeding demo
Email 3: Your first loaf, with a welcome price
Subject A: Ready to bake? Your welcome price ends Thursday Subject B: From a jar of starter to a crusty loaf Preview: 12 lessons, $69 for the next 48 hours.
Hi {first_name},
Your starter should be lively by now. The next step is the part the guide cannot show you: shaping, scoring and the bake itself.
The full course has 12 video lessons, a printable baking schedule and a troubleshooting section for flat, dense or sour loaves. For the next 48 hours it is $69 instead of $89.
[Button] Join the course for $69
Personalization fields: {first_name}, {signup_date}, {offer_deadline}.
Client: Rise & Crumb, an online sourdough course for home bakers ($89, lifetime access) Audience: people who downloaded the free "Starter in 7 days" guide Goal: turn new subscribers into course buyers within 6 days
客戶與所有細節皆為虛構。
關於此服務
我們撰寫新訂閱者加入商店名單後收到的歡迎流程:寄送註冊折扣的信、品牌故事、熱銷商品、評價,以及折扣碼到期前的最後提醒。文案依 Klaviyo 的架構排版,標示流程延遲與區塊,也適用於 Omnisend、Mailchimp 或 Shopify Email。
包含內容
- 您會收到含主旨與預覽文字的歡迎信、逐區塊文案(標題、內文、按鈕),以及標示每封信寄送前延遲時間的流程圖。
- 折扣寄送信註冊後立即寄出,折扣碼放在最醒目的位置
- 品牌故事與熱銷商品為什麼該向您購買,以及先買什麼
- 社會認同評價、用戶內容與保證的擺放位置
- 含延遲時間的流程圖可直接在 Klaviyo 中重建
- 註冊表單文案最高方案附彈出視窗標題與按鈕
服務流程
- 1需求說明您分享商店連結與註冊優惠
- 2流程規劃我們訂定每封信的順序、延遲與任務
- 3撰寫我們逐區塊寫出信件
需要您提供的資料
商店連結、您賣什麼及賣給誰、註冊優惠(例如九折)及有效期限,以及您品牌的獨特之處。
我們會詢問您:
- 新訂閱者會得到什麼?
- 流程應優先推廣哪些商品?
- 您使用哪個電子郵件平台?
比較方案
付款保障
下單時付款,但只有在驗收成果後,款項才會撥付。
- 固定價格付款後,方案價格不會變動。
- 款項先行保留付款時,金額只會先保留,在您驗收後才會撥付給服務。
- 交付前檢查每份成果在交到您手上之前都會經過品質檢查,您也可以在驗收前於訂單頁面查看成果。
- 免費修改在需求說明範圍內,可依方案允許的次數提出修改。
- 3 天後自動驗收若您在交付後 3 天內未驗收也未提出修改,成果將自動驗收。若您在交付後於訂單聊天室留言,訂單會暫停自動驗收;我們回覆後,可能會重新起算 3 天,並會在聊天室中告知。
- 重新製作或全額退款若成果不符合您的需求說明且修改後仍未改善,或製作時間超過交付期限的兩倍,請在訂單聊天室留言:我們將重新製作,或全額退還款項。
常見問題
你們會在我的 Klaviyo 帳號中建立流程嗎?
不會,我們提供文案與流程圖。由您或您的開發人員設定,約需一小時。
你們會建立折扣碼嗎?
不會,折扣碼請您在 Shopify 建立。我們會標示放置位置,並在文案中提到到期日。
你們會設計信件版面嗎?
不會,本服務僅提供文案。標題、按鈕與圖片位置都已標示,方便您套入自己的範本。
沒有找到您要的答案?