About this service
We write LinkedIn ad copy for B2B campaigns, where the reader is at work and decides by job role: introductory text with the point in the first 150 characters, a headline up to 70 characters and, if needed, Lead Gen Form or Conversation Ad texts. Messages are written per role, because a CFO and a team lead care about different things.
What is included
- What you getAd variants with introductory text and headline, grouped by job role, and in higher packages the Lead Gen Form texts and a Conversation Ad flow with reply buttons.
- Point in the first 150 charactersBefore LinkedIn cuts the text
- Messages by job roleDifferent pain for different titles
- B2B proofNumbers, clients and use cases
- Lead Gen Form textsHeadline, details and thank-you message
- Conversation Ad flowMessage with reply buttons in the top package
How it works
- 1BriefYou describe the offer and target roles
- 2MessagesWe match the pain and proof to each role
- 3WritingWe write the ads and forms
What we need from you
What you offer, the job titles, industries and company sizes you target, the asset or next step (demo, whitepaper, webinar) and proof such as client logos or results.
We will ask you:
- Which job titles and industries do you target?
- What is the next step you offer?
- What proof can the ads mention?
Compare packages
| Packages | Basic3 ad variants$15 | Standard6 ad variants$29 | Premium10 ad variants$55 |
|---|---|---|---|
| Deadline | 1 day | 3 days | 4 days |
| Revisions | 1 | 2 | 3 |
| Ad variants | 3 | 6 | 10 |
| Job roles covered | 1 | 2 | 3 |
| Formats | Single image ad | Single image, Lead Gen Form | Image, Lead Gen Form, Conversation Ad |
| Order Basic | Order Standard | Order Premium |
Payment protection
You pay when you order, but the money is released only for accepted work.
- Fixed priceThe package price does not change after you pay.
- The money is reservedWhen you pay, the amount is only reserved. It is released to the service once you accept the work.
- Checked before deliveryEvery result goes through a quality check before it reaches you, and you see it on the order page before accepting it.
- Free revisionsAsk for changes within your brief as many times as the package allows.
- Acceptance after 3 daysIf within 3 days of delivery you neither accept the work nor ask for changes, it is accepted automatically. If you write in the order chat after delivery, the order waits; once we answer, we may start the 3 days again and will say so in the chat.
- Redo or a full refundIf the result does not match your brief and the revisions did not fix it, or the work takes more than twice its deadline, write in the order chat: we will redo the work or refund the payment in full.
Questions and answers
Will you run the campaign in Campaign Manager?
No, we deliver the texts. You set up targeting and publish the ads.
Why separate messages for each role?
LinkedIn lets you target by job title, so ads that speak to one role usually get better clicks and cheaper leads than a generic message.
Do you guarantee leads?
No. Results depend on targeting, budget and your offer, but clear role-based copy gives the campaign a better start.