Local lead funnelsSales Funnels

Lead funnel for a local service: offer, landing page and text follow-ups

Delivery from 1 dayRevisions includedQuality check
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Payment protectionDetails
  • Revisions within the package are free.
  • If you do not respond within 3 days of delivery, the work is accepted automatically.
Order · $29

The money is reserved when you pay and released only once you accept the work.

Lead funnel for a local service: offer, landing page and text follow-ups

Example result

Example for the Standard package

Sales copy: ads and landing page for a weekend pottery workshop

Core message

You will leave with pieces you made yourself, even if you have never touched a wheel. The small group is the proof: there is time to help everyone.

Ad variants to test

#HeadlineTextAngle
AYour first bowl, this weekendTwo days at the wheel, 6 people per group, 3 finished pieces to take home. No experience needed.Outcome
BNever touched clay? Perfect.Our weekend workshop is built for complete beginners. Small group, all materials included.Fear of being bad at it
CA weekend away from screensTwo days, wet clay and a wheel. Leave with mugs and bowls you made yourself.Escape

Call to action on all three: See dates

Landing page

Make your first bowl this weekend

Two days at the pottery wheel in a group of six. You go home with at least three pieces you made yourself, glazed and fired.

[Button] Choose your weekend: $240

What happens over two days

  • Saturday: centring clay, opening and pulling your first walls. Most people have a cylinder by lunch.
  • Sunday: trimming yesterday's pieces, adding handles and choosing glazes.
  • Two weeks later: your pieces are fired twice and ready to collect.

Why six people

With six students and one teacher, nobody waits long for help. When your clay goes off-centre, someone is there to show you why.

What is included

Clay, tools, apron, glazes, two firings, tea and snacks. You only need clothes that can get dirty.

Questions people ask

I'm not artistic. Will I manage? The wheel is a skill, not a talent; the first day is all technique. What if I can't make the dates? Transfer to another weekend free of charge up to 7 days before. Can I come with a friend? Yes. Book two places together and you will share a bench.

Next weekends fill quickly

Six places per group, three groups a month.

[Button] See dates and book

Objections handled

ObjectionWhere it is answered
"I'll be bad at it"Ad B, FAQ 1
"$240 is a lot"What is included, 3 pieces to keep
"My plans might change"FAQ 2

Client: Kiln Corner, a small pottery studio running 2-day wheel-throwing workshops for beginners ($240, max 6 people) Buyer: adults aged 28–50 who want a hands-on hobby and have never touched clay Claims the client confirmed: groups of 6 maximum, all materials and two firings included, every student takes home at least 3 finished pieces

The client and all details are made up.

About this service

For plumbers, cleaners, dentists, roofers and other local services, the lead usually goes to whoever offers a clear reason to call and replies first. We write the offer (such as a free estimate, inspection or first-visit price), a single landing page built around your area, reviews and response time, a short request form, and the text messages that go out right after the request, before the visit and after the job to ask for a review. Everything is written for phones, where most local searches happen.

What is included

  • What you getA local service offer, landing page copy, request form fields and follow-up text messages, as text on the order page.
  • Local offerA clear reason to request now
  • Mobile landing pageArea, proof, response time and call button
  • Short formOnly the fields you really need
  • Speed-to-lead textsReply within minutes of a request
  • Review requestSent after the job is done

How it works

  1. 1
    Your serviceYou describe jobs, area and proof
  2. 2
    WritingWe write the offer, page and messages
  3. 3
    LaunchYou publish the page and set up texts

What we need from you

Your service and area, typical jobs and prices, what makes you different (response time, licence, warranty terms you really offer), reviews you have, how leads reach you, and how fast you can reply.

We will ask you:

  • What service do you offer, and in which area?
  • Which offer can you make to get people to request?
  • How quickly can you reply to a new request?
  • Where do leads come from now?

Compare packages

PackagesBasicOffer and landing page$15StandardLanding page and texts$29PremiumFull local funnel$55
Deadline1 day3 days4 days
Revisions123
Landing page blocksup to 6up to 8up to 10
Follow-up messages147
Offer options233
Order BasicOrder StandardOrder Premium

Payment protection

You pay when you order, but the money is released only for accepted work.

  • Fixed priceThe package price does not change after you pay.
  • The money is reservedWhen you pay, the amount is only reserved. It is released to the service once you accept the work.
  • Checked before deliveryEvery result goes through a quality check before it reaches you, and you see it on the order page before accepting it.
  • Free revisionsAsk for changes within your brief as many times as the package allows.
  • Acceptance after 3 daysIf within 3 days of delivery you neither accept the work nor ask for changes, it is accepted automatically. If you write in the order chat after delivery, the order waits; once we answer, we may start the 3 days again and will say so in the chat.
  • Redo or a full refundIf the result does not match your brief and the revisions did not fix it, or the work takes more than twice its deadline, write in the order chat: we will redo the work or refund the payment in full.
How it works →

Questions and answers

Can you set up the text messages in our CRM?

No, we do not log in to your tools. We write each message with when it should go out, and you set it up.

Do you write the Google Business Profile text?

Not in this offer, but the landing page wording can be reused there and in local ads.

Can I promise a warranty on the page?

Only the terms you actually give. We write them exactly as you state them in the brief.

Packages
Order · $29· 3 days