Etsy researchMarket Research

Etsy niche and bestseller research

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Etsy niche and bestseller research

Example result

Example for the Standard package

Market overview: dog grooming salons in a mid-sized town

Competitor comparison

CompetitorFormatFull groom, medium dogOnline bookingOpening hoursExtrasReviews (avg / count)
Waggy Tails SalonSalon, town centre£52YesTue–Sat 9–17Teeth cleaning £84.8 / 312
The Groom RoomSalon + daycare£58YesMon–Sat 8–18Daycare £28/day4.6 / 190
Pawfect CutsHome-based groomer£40No, phone onlyBy appointment—4.9 / 64
Fluff & BuffSalon in pet store£45YesDaily 10–1810% off pet food4.1 / 141
Silver Coat SpaPremium salon£70YesWed–Sun 9–16Blueberry facial £124.7 / 88
Valley Mobile GroomingMobile van£60Form, reply in 48 hMon–Fri—4.3 / 37

Sources

CompetitorWhere the data comes fromChecked
Waggy Tails SalonWebsite price page; map listing reviews08.09.2026
The Groom RoomWebsite; social media price post from August08.09.2026
Pawfect CutsSocial media page; price confirmed in a reply to a public comment09.09.2026
Fluff & BuffPet store website, grooming section09.09.2026
Silver Coat SpaWebsite price list (PDF)09.09.2026
Valley Mobile GroomingWebsite; map listing10.09.2026

Key findings

  1. Price range for a medium dog is £40–70, with most salons at £45–58.
  2. Only one mobile competitor, and it does not work weekends and replies to bookings slowly. Three of its 12 most recent reviews mention waiting for a reply.
  3. Instant online booking is standard for salons; phone-only booking is now the exception.
  4. Weekend capacity is thin: only 2 of 10 competitors take bookings on Sundays.

Opportunities for Tidy Paws

  • Position as "the salon that comes to you, including Saturdays", priced at £58–62, near the mobile competitor but with instant booking.
  • Target owners of anxious or older dogs: 9 reviews across competitors mention stress from waiting rooms.

Honest limits

  • Prices are list prices; discounts and size surcharges may differ in practice.
  • Review counts reflect public listings on the dates checked, not total customers.
  • No data on revenue or market share is publicly available for these businesses.

Client: Tidy Paws, a mobile dog-grooming van planning to launch in Ashford Vale (pop. ~85,000). Standard package: 10 competitors, 8 criteria. Excerpt below shows 6 of them.

The client and all details are made up.

About this service

We study Etsy search for the niches you have in mind: what the bestselling listings look like, their price range, how many reviews and sales the top shops show, which styles and personalisation options keep coming up and where the gaps are. It helps you choose what to make or sell and how to stand out before you spend time on new listings.

What is included

  • What you getA report with a table of bestseller examples per niche, price ranges, common styles, tag ideas and opportunities, with links and dates. You get it as text you can paste or download as a file.
  • Bestseller examplesTop listings with price and reviews
  • Price rangesWhat buyers pay in each niche
  • Style trendsDesigns and personalisation that sell
  • Tag ideasPhrases from top listings
  • Gaps to fillWhat buyers ask for but rarely find

How it works

  1. 1
    BriefYou describe your craft and ideas
  2. 2
    ResearchWe study search results and top shops
  3. 3
    ReportWe compare niches and point to openings

What we need from you

What you make or plan to sell, niches or search phrases you are considering, your price range and a link to your shop if you have one.

We will ask you:

  • What do you make or plan to sell?
  • Which niches or search phrases should we check?
  • Which countries are your buyers in?
  • Do you already have an Etsy shop?

Compare packages

Basic1 niche$15StandardUp to 3 niches$29PremiumUp to 6 niches$55
Deadline2 days3 days5 days
Revisions123
Niches researched1up to 3up to 6
Bestseller examples per nicheup to 10up to 10up to 15
Tag ideasNoYesYes
OrderOrderOrder

Payment protection

You pay when you order, but the money is released only for accepted work.

  • Fixed priceThe package price does not change after you pay.
  • The money is reservedWhen you pay, the amount is only reserved. It is released to the service once you accept the work.
  • Checked before deliveryEvery result goes through a quality check before it reaches you, and you see it on the order page before accepting it.
  • Free revisionsAsk for changes within your brief as many times as the package allows.
  • Acceptance after 3 daysIf within 3 days of delivery you neither accept the work nor ask for changes, it is accepted automatically. If you write in the order chat after delivery, the order waits; once we answer, we may start the 3 days again and will say so in the chat.
  • Redo or a full refundIf the result does not match your brief and the revisions did not fix it, or the work takes more than twice its deadline, write in the order chat: we will redo the work or refund the payment in full.
How it works →

Questions and answers

Do you see real sales numbers?

We see what Etsy shows publicly: shop sales counts, reviews and bestseller badges. Exact sales per listing are not public, so we say what the signals suggest.

Can you write my listings too?

Not in this order. Listing titles and descriptions are available as a separate service.

Do you check if a design is copyrighted?

No. Avoid copying other sellers' designs and check trademarks for any names or characters you use.

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