About this service
We estimate TAM, SAM and SOM for your startup with every assumption written out: the data points from public reports and statistics, how we narrow from the total market to the segment you can serve and to the share you can realistically win. Investors care more about a transparent calculation than a big number, so each step can be checked and adjusted.
What is included
- What you getA written calculation of TAM, SAM and SOM with assumptions, a sources table with links and dates and a short summary for your deck. You get it as text you can paste or download as a file.
- TAM, SAM, SOMThree levels, clearly defined
- Visible assumptionsEvery step written out
- Public data sourcesReports and statistics with dates
- Two methodsTop-down and bottom-up in Standard and Premium
- Deck-ready summaryOne slide's worth of text
How it works
- 1BriefYou describe the product, buyers and pricing
- 2DataWe collect public figures
- 3CalculationWe size the market and explain each step
What we need from you
What your startup sells, to whom, in which regions, your pricing and any customer or sales data you have.
We will ask you:
- What do you sell and to whom?
- Which regions should we cover?
- What is your price per customer per year?
- Do you have numbers that help?
Compare packages
| Packages | BasicTop-down estimate$20 | StandardTwo-way estimate$39 | PremiumEstimate + scenarios$75 |
|---|---|---|---|
| Deadline | 2 days | 3 days | 5 days |
| Revisions | 1 | 2 | 3 |
| Methods | Top-down | Top-down and bottom-up | Top-down and bottom-up |
| Segments | 1 | 1 | up to 3 |
| Scenarios | 1 | 1 | 3 |
| Order Basic | Order Standard | Order Premium |
Payment protection
You pay when you order, but the money is released only for accepted work.
- Fixed priceThe package price does not change after you pay.
- The money is reservedWhen you pay, the amount is only reserved. It is released to the service once you accept the work.
- Checked before deliveryEvery result goes through a quality check before it reaches you, and you see it on the order page before accepting it.
- Free revisionsAsk for changes within your brief as many times as the package allows.
- Acceptance after 3 daysIf within 3 days of delivery you neither accept the work nor ask for changes, it is accepted automatically. If you write in the order chat after delivery, the order waits; once we answer, we may start the 3 days again and will say so in the chat.
- Redo or a full refundIf the result does not match your brief and the revisions did not fix it, or the work takes more than twice its deadline, write in the order chat: we will redo the work or refund the payment in full.
Questions and answers
Do you use paid market reports?
No. We use public reports, government statistics and company filings, and say where data is thin or estimated.
Why do the numbers differ from other sources?
Market definitions differ. We state ours clearly, so you can explain the number to investors.
Can I change the assumptions later?
Yes. Each step is written out, so you can swap any input and recalculate.