Italian SEO researchFrom Scratch

Keyword research for the Italian market

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  • Revisions within the package are free.
  • If you do not respond within 3 days of delivery, the work is accepted automatically.
Order · $29

The money is reserved when you pay and released only once you accept the work.

Keyword research for the Italian market

Example result

Example for the Standard package

Keyword research: a local dog grooming salon

Keyword map by page

Home page — dog grooming Riverton

KeywordMonthly searchesDifficultyIntent
dog grooming riverton880MediumLocal / commercial
dog groomer near me2,400*HighLocal
pet grooming riverton320LowLocal
best dog groomers in riverton140LowComparison

*Local share estimated for the city area.

Service page — Full groom

KeywordSearchesDifficultyIntent
full dog grooming service210LowCommercial
dog haircut riverton170LowLocal
poodle grooming riverton90LowLocal
doodle haircut styles1,300MediumInformational → blog

Service page — Bath & nail trim

KeywordSearchesDifficultyIntent
dog nail trimming near me1,600MediumLocal
dog bath riverton110LowLocal
how often to trim dog nails2,900LowInformational → blog

Prices page

KeywordSearchesDifficultyIntent
how much does dog grooming cost3,600MediumInformational / commercial
dog grooming prices riverton90LowLocal

New pages worth creating

  • Puppy's first groom — 14 keywords, ~1,100 searches total; no competitor in the city has a dedicated page
  • Cat grooming — 9 keywords, ~600 searches; the salon offers it but the site doesn't mention it

Blog topics from informational keywords

  1. Doodle haircut styles: 8 looks and how to ask for them
  2. How often should you trim your dog's nails?
  3. What does dog grooming cost in Riverton, and why prices differ

Negative keywords (for ads)

free, diy, school, course, jobs, salary, clippers for sale

Files delivered

  • keywords.xlsx — 1,000 keywords, volume, difficulty, intent, target page
  • page-map.xlsx — one tab per page with primary and supporting keywords

Client: Fluff & Fold, a dog grooming salon in a mid-sized US city (fictional "Riverton"). Site: home page, 4 service pages, prices, blog. Scope: 1,000 keywords collected, cleaned and grouped by page. Below is an excerpt of the main groups.

The client and all details are made up.

About this service

Italians search in their own way: they often drop accents and type "perche" or "citta", mix in English words like "outlet", "smartphone" or "skincare", add "vicino a me" and city names, and use regional words, such as arancini in Palermo and arancine in Catania. We research keywords in Italian search for your business, cover these variants and local searches for the cities you serve and group the list by the pages of your site. You get a list built from how Italians type, not from a translated English list.

What is included

  • What you getAn Italian keyword table grouped by the pages of your site, with intent, relative priority, local city groups and notes on regional or English-loan wording. You get it on the order page and as an Excel file.
  • Italian phrasingHow Italians search, not translated lists
  • Accent variantsperche and perché where results split
  • English loansWhere Italians use English terms
  • Local searchesCities, regions and vicino a me
  • Grouped by pageReady for your Italian site

How it works

  1. 1
    BriefYou describe the business and regions
  2. 2
    ResearchWe research Italian searches
  3. 3
    DeliveryYou get the table by page

What we need from you

Your site or business, the products or services for Italy, the cities or regions you serve, your keywords in English if you have them and Italian competitor sites.

We will ask you:

  • What do you sell or offer in Italy?
  • Which cities or regions do you serve?
  • Do you have keywords in English or another language?
  • Who are your Italian competitors?

Compare packages

PackagesBasicUp to 300 keywords$15StandardUp to 1,000 keywords$29PremiumUp to 2,500 keywords$55
Deadline2 days3 days5 days
Revisions123
Keywordsup to 300up to 1,000up to 2,500
City or region groupsup to 3up to 10up to 25
Grouped by pageYesYesYes
Order BasicOrder StandardOrder Premium

Payment protection

You pay when you order, but the money is released only for accepted work.

  • Fixed priceThe package price does not change after you pay.
  • The money is reservedWhen you pay, the amount is only reserved. It is released to the service once you accept the work.
  • Checked before deliveryEvery result goes through a quality check before it reaches you, and you see it on the order page before accepting it.
  • Free revisionsAsk for changes within your brief as many times as the package allows.
  • Acceptance after 3 daysIf within 3 days of delivery you neither accept the work nor ask for changes, it is accepted automatically. If you write in the order chat after delivery, the order waits; once we answer, we may start the 3 days again and will say so in the chat.
  • Redo or a full refundIf the result does not match your brief and the revisions did not fix it, or the work takes more than twice its deadline, write in the order chat: we will redo the work or refund the payment in full.
How it works →

Questions and answers

Do Italians search in English?

For some topics yes: fashion, tech, beauty and marketing use many English words. We keep the ones Italians actually type and drop the rest.

Should I make pages for each city?

Only where you really serve the city and searches exist. The table marks cities with enough demand for their own page.

Will you write my Italian pages?

Not in this order. Order translation or SEO articles separately and paste the relevant keyword group into the brief.

Packages
Order · $29· 3 days