New blog SEO strategySEO Strategy

SEO strategy for a new blog or media site

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  • If you do not respond within 3 days of delivery, the work is accepted automatically.
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The money is reserved when you pay and released only once you accept the work.

SEO strategy for a new blog or media site

Example result

Example for the Standard package

SEO audit: website of a regional plumbing company

Summary

AreaScoreMain issue
Indexing and crawlingNeeds work38 blog tags pages indexed, thin content
Technical healthFairMobile load time 4.8 s on service pages
On-pageNeeds work11 of 18 service pages share near-identical titles
Local signalsWeakTown pages are copies with the town name swapped
ContentFairBlog traffic is high, but posts do not link to services

Findings (excerpt)

1. Duplicate and weak titles (high priority)

11 service pages use the pattern "Plumbing Services | Northgate". Searchers and search engines cannot tell "boiler repair" from "drain unblocking".

PageCurrent titleSuggested title
/boiler-repairPlumbing Services, NorthgateBoiler Repair in [City], Same-Day Callout, Northgate
/blocked-drainsPlumbing Services, NorthgateBlocked Drains Cleared in [City] from £89, Northgate

2. Town pages are near duplicates (high priority)

The 7 town pages are 94% identical text. Each needs at least 250 words unique to that town: areas covered, typical jobs there, travel time, a local customer review.

3. Slow service pages on mobile (medium)

Hero images average 1.9 MB. Compressing to WebP and setting width to 1,200 px would bring load time to about 2.5 s.

4. Blog does not pass value to services (medium)

The top 10 posts get 62% of organic visits, but only 2 of them link to a service page. "Why is my boiler losing pressure?" alone gets about 1,100 visits a month and links nowhere.

5. Tag pages indexed (low)

38 /tag/ pages with 1–3 posts each. Set them to noindex.

Prioritised action plan

#ActionEffortImpactWho
1Rewrite titles and meta descriptions for 18 service pages1 dayHighContent
2Write unique content for 7 town pages3–4 daysHighContent
3Add service links to the top 10 blog posts2 hoursMediumContent
4Compress hero images2 hoursMediumDeveloper
5Noindex tag pages, update sitemap1 hourLowDeveloper

Re-check: crawl again 6 weeks after items 1–3 are live and compare impressions for "[service] + [town]" queries.

Client: Northgate Plumbing & Heating, 11 engineers, serving one city and 6 nearby towns Site: 214 pages: home, 18 service pages, 7 town pages, 160 blog posts, contact and legal pages Goal: more calls from local searches such as "boiler repair [town]"

The client and all details are made up.

About this service

A new blog or media site has no authority yet, so writing about the broad topics big publishers own goes nowhere for months. The way in is a narrow niche angle, clusters of specific questions you can answer better than anyone, a publishing rhythm you can keep and a plan for how the site will make money and earn its first links. We research your niche and competitors in search and write a strategy covering positioning, the first topic clusters, the site structure, the publishing schedule and how to judge progress in the first year.

What is included

  • What you getA written SEO strategy for your new blog or media site: niche angle, first three to six topic clusters with article ideas, site structure, publishing schedule and first-year milestones.
  • Niche angleWhere a new site can actually win
  • First clustersTopic groups with article ideas
  • StructureCategories and hub pages from day one
  • RhythmA schedule you can keep
  • First-year milestonesWhat progress looks like by month

How it works

  1. 1
    IdeaYou describe topic, audience and goals
  2. 2
    ResearchWe study the niche in search
  3. 3
    StrategyYou get clusters and a schedule

What we need from you

Your topic and audience, what makes your angle or experience different, how you plan to earn money (ads, affiliates, products, newsletter), how many articles you can publish a month and a link if the site already exists.

We will ask you:

  • What will the blog be about, and for whom?
  • What makes your angle or experience different?
  • How do you plan to make money from it?
  • How many articles can you publish per month?

Compare packages

PackagesBasicStarter strategy$15StandardFull strategy$29PremiumMedia strategy$55
Deadline3 days4 days6 days
Revisions122
Topic clusters3up to 5up to 6
Article ideasup to 30up to 60up to 100
Plan horizon6 months12 months12 months
Order BasicOrder StandardOrder Premium

Payment protection

You pay when you order, but the money is released only for accepted work.

  • Fixed priceThe package price does not change after you pay.
  • The money is reservedWhen you pay, the amount is only reserved. It is released to the service once you accept the work.
  • Checked before deliveryEvery result goes through a quality check before it reaches you, and you see it on the order page before accepting it.
  • Free revisionsAsk for changes within your brief as many times as the package allows.
  • Acceptance after 3 daysIf within 3 days of delivery you neither accept the work nor ask for changes, it is accepted automatically. If you write in the order chat after delivery, the order waits; once we answer, we may start the 3 days again and will say so in the chat.
  • Redo or a full refundIf the result does not match your brief and the revisions did not fix it, or the work takes more than twice its deadline, write in the order chat: we will redo the work or refund the payment in full.
How it works →

Questions and answers

How long until a new blog gets traffic?

Typically six to twelve months for steady search traffic, faster in narrow niches. The milestones help you judge if you are on track.

Should I start on a subdomain or a new domain?

If you have an existing related site, a folder on it is usually stronger. Ask in the brief and we answer for your case.

Do you write the articles?

No, the strategy gives clusters and article ideas. Writing is a separate order.

Packages
Order · $29· 4 days