成果範例
Email sequence: 3-email welcome series for a sourdough baking course
Sending plan
| When | Job | |
|---|---|---|
| 1 | Right after sign-up | Deliver the guide, set expectations |
| 2 | Day 3 | Solve the most common starter problem, build trust |
| 3 | Day 6 | Offer the course with a 48-hour welcome price |
Email 1: Your starter guide is here
Subject A: Your 7-day starter guide (and one tip before you begin) Subject B: {first_name}, day 1 starts with flour and water Preview: The one thing most beginners get wrong on day one.
Hi {first_name},
Here is your guide: Starter in 7 days. Print it or keep it on your phone next to the jar.
One tip before you begin: use a jar with straight sides and put a rubber band at the level of the starter after each feeding. In a few hours you will see exactly how much it rose, with no guessing.
Over the next week I will send you two short emails: one to fix the problem almost everyone hits on day 3, and one about baking your first loaf.
[Button] Download the guide
Happy feeding, Maya, Rise & Crumb
Email 2: Why your starter went quiet on day 3
Subject A: Day 3 and nothing is happening? Good. Subject B: The day-3 slump, explained in 2 minutes Preview: It is not dead. Here is what is going on.
Hi {first_name},
If your starter bubbled like mad on day 2 and then went flat, you are not doing anything wrong. The first bacteria to wake up are not the ones that make bread rise; they fade, and the yeast takes over around day 4 or 5.
What to do:
- Keep feeding at the same time each day.
- Move the jar somewhere around 24–26 °C (the top of the fridge works).
- Swap 20% of the flour for whole wheat to give it more to eat.
[Button] Watch the 3-minute feeding demo
Email 3: Your first loaf, with a welcome price
Subject A: Ready to bake? Your welcome price ends Thursday Subject B: From a jar of starter to a crusty loaf Preview: 12 lessons, $69 for the next 48 hours.
Hi {first_name},
Your starter should be lively by now. The next step is the part the guide cannot show you: shaping, scoring and the bake itself.
The full course has 12 video lessons, a printable baking schedule and a troubleshooting section for flat, dense or sour loaves. For the next 48 hours it is $69 instead of $89.
[Button] Join the course for $69
Personalization fields: {first_name}, {signup_date}, {offer_deadline}.
Client: Rise & Crumb, an online sourdough course for home bakers ($89, lifetime access) Audience: people who downloaded the free "Starter in 7 days" guide Goal: turn new subscribers into course buyers within 6 days
客戶與所有細節皆為虛構。
關於此服務
我們會根據您的商品、目標受眾與寄送時機撰寫行銷郵件：歡迎信、優惠通知、提醒信或喚回舊客戶。每封郵件都有主旨選項、預覽文字與一個明確的行動呼籲。若是郵件序列，各封郵件會環環相扣，優惠內容也保持一致。
包含內容
- 您會收到完整的郵件，每封附 2 個主旨選項與預覽文字，另有簡短的寄送時程規劃。內容以文字提供，可直接貼到您的電子郵件服務中。
- 郵件主旨每封郵件 2 個選項
- 預覽文字顯示在主旨旁的文字
- 一個明確的行動呼籲每封郵件只引導讀者完成一個步驟
- 寄送規劃每封郵件的寄送時間與原因
- 個人化欄位標示出您的服務會自動帶入姓名與資料的位置
服務流程
- 1需求說明您說明商品、受眾與目標
- 2規劃我們規劃郵件序列，以及每封郵件的任務
- 3撰寫我們撰寫郵件、主旨與預覽文字
- 4修改可在方案的修改次數內提出調整
需要您提供的資料
您販售的內容、收信對象、觸發寄信的時機，以及希望讀者採取的行動。附上您的網站連結會更有幫助。
我們會詢問您：
- 這些郵件的目標是什麼？
- 寄給誰，什麼時候寄？
- 哪種語氣適合您的品牌？
- 有需要提到的折扣、期限或其他優惠嗎？
比較方案
付款保障
下單時付款，但只有在驗收成果後，款項才會撥付。
- 固定價格付款後，方案價格不會變動。
- 款項先行保留付款時，金額只會先保留，在您驗收後才會撥付給服務。
- 交付前檢查每份成果在交到您手上之前都會經過品質檢查，您也可以在驗收前於訂單頁面查看成果。
- 免費修改在需求說明範圍內，可依方案允許的次數提出修改。
- 3 天後自動驗收若您在交付後 3 天內未驗收也未提出修改，成果將自動驗收。若您在交付後於訂單聊天室留言，訂單會暫停自動驗收；我們回覆後，可能會重新起算 3 天，並會在聊天室中告知。
- 重新製作或全額退款若成果不符合您的需求說明且修改後仍未改善，或製作時間超過交付期限的兩倍，請在訂單聊天室留言：我們將重新製作，或全額退還款項。
常見問題
會幫我在郵件服務中設定嗎？
不會，我們交付的是文字內容。請您自行貼到郵件服務並設定寄送。
會設計郵件版面嗎？
不會，本服務只提供文案。我們會標示標題與按鈕，方便您排版。
可以要求修改嗎？
可以，在您方案的修改次數內皆可。
沒有找到您要的答案？