Payment protectionDetails
- Revisions within the package are free.
- If you do not respond within 3 days of delivery, the work is accepted automatically.
The money is reserved when you pay and released only once you accept the work.
Example result
Email sequence: 3-email welcome series for a sourdough baking course
Sending plan
| When | Job | |
|---|---|---|
| 1 | Right after sign-up | Deliver the guide, set expectations |
| 2 | Day 3 | Solve the most common starter problem, build trust |
| 3 | Day 6 | Offer the course with a 48-hour welcome price |
Email 1: Your starter guide is here
Subject A: Your 7-day starter guide (and one tip before you begin) Subject B: {first_name}, day 1 starts with flour and water Preview: The one thing most beginners get wrong on day one.
Hi {first_name},
Here is your guide: Starter in 7 days. Print it or keep it on your phone next to the jar.
One tip before you begin: use a jar with straight sides and put a rubber band at the level of the starter after each feeding. In a few hours you will see exactly how much it rose, with no guessing.
Over the next week I will send you two short emails: one to fix the problem almost everyone hits on day 3, and one about baking your first loaf.
[Button] Download the guide
Happy feeding, Maya, Rise & Crumb
Email 2: Why your starter went quiet on day 3
Subject A: Day 3 and nothing is happening? Good. Subject B: The day-3 slump, explained in 2 minutes Preview: It is not dead. Here is what is going on.
Hi {first_name},
If your starter bubbled like mad on day 2 and then went flat, you are not doing anything wrong. The first bacteria to wake up are not the ones that make bread rise; they fade, and the yeast takes over around day 4 or 5.
What to do:
- Keep feeding at the same time each day.
- Move the jar somewhere around 24–26 °C (the top of the fridge works).
- Swap 20% of the flour for whole wheat to give it more to eat.
[Button] Watch the 3-minute feeding demo
Email 3: Your first loaf, with a welcome price
Subject A: Ready to bake? Your welcome price ends Thursday Subject B: From a jar of starter to a crusty loaf Preview: 12 lessons, $69 for the next 48 hours.
Hi {first_name},
Your starter should be lively by now. The next step is the part the guide cannot show you: shaping, scoring and the bake itself.
The full course has 12 video lessons, a printable baking schedule and a troubleshooting section for flat, dense or sour loaves. For the next 48 hours it is $69 instead of $89.
[Button] Join the course for $69
Personalization fields: {first_name}, {signup_date}, {offer_deadline}.
Client: Rise & Crumb, an online sourdough course for home bakers ($89, lifetime access) Audience: people who downloaded the free "Starter in 7 days" guide Goal: turn new subscribers into course buyers within 6 days
The client and all details are made up.
About this service
Passive candidates are not looking, so a recruiting email has to say quickly why this role is worth a look: what they would work on, the team, the pay range if you can share it and why you chose to write to them. We write outreach for your open role that sounds like a person who read their profile, followed by short follow-ups that add one new fact each, such as flexible hours, the tech stack or the growth path. An InMail-length version is included for LinkedIn.
What is included
- What you getA recruiting outreach sequence with 2 subject lines per email, personalisation fields and, from Standard, a short InMail version. You get it as text on the order page to send from your ATS or mailbox.
- Why themA line tied to their background
- Role in briefWork, team, pay range, location
- One fact per follow-upNew reason, never "just checking"
- InMail versionShort form for LinkedIn
- Easy replyA 15-minute chat, not a CV
How it works
- 1BriefYou describe the role and ideal profile
- 2EmailsWe write outreach and follow-ups
- 3DeliveryYou add personal lines and send
What we need from you
The job title and level, what makes the role and team attractive, the pay range if you can share it, location and remote policy, and the profiles you are reaching out to.
We will ask you:
- Which role are you hiring for?
- What would make a happy employee leave for this role?
- Can you share the pay range and remote policy?
- Are you an in-house recruiter or an agency?
Compare packages
| Packages | Basic1 outreach email$12 | Standard3-email sequence with InMail$25 | Premium5 emails for 2 roles$45 |
|---|---|---|---|
| Deadline | 1 day | 2 days | 4 days |
| Revisions | 1 | 2 | 3 |
| Emails per role | 1 | 3 | 5 |
| Subject lines per email | 2 | 2 | 2 |
| InMail version | No | Yes | Yes |
| Order Basic | Order Standard | Order Premium |
Payment protection
You pay when you order, but the money is released only for accepted work.
- Fixed priceThe package price does not change after you pay.
- The money is reservedWhen you pay, the amount is only reserved. It is released to the service once you accept the work.
- Checked before deliveryEvery result goes through a quality check before it reaches you, and you see it on the order page before accepting it.
- Free revisionsAsk for changes within your brief as many times as the package allows.
- Acceptance after 3 daysIf within 3 days of delivery you neither accept the work nor ask for changes, it is accepted automatically. If you write in the order chat after delivery, the order waits; once we answer, we may start the 3 days again and will say so in the chat.
- Redo or a full refundIf the result does not match your brief and the revisions did not fix it, or the work takes more than twice its deadline, write in the order chat: we will redo the work or refund the payment in full.
Questions and answers
Will you source the candidates?
No, we write the messages. Finding and contacting candidates stays with your team.
Should I include the salary?
If you can, yes: a range raises replies, and some places require it in job ads. We write versions with or without it.
Can you write the job description too?
That is a separate order. Here we focus on the outreach messages.