Payment protectionDetails
- Revisions within the package are free.
- If you do not respond within 3 days of delivery, the work is accepted automatically.
The money is reserved when you pay and released only once you accept the work.
Example result
12-month forecast: a coffee kiosk at a ferry terminal
Key assumptions
| Assumption | Value | Source |
|---|---|---|
| Average check | $6.50 | Owner's menu |
| Ingredients and cup per sale | $1.90 | Supplier price list |
| Card fees | 2.5% of revenue ($0.16) | Payment terminal tariff |
| Fixed costs per month | $9,000 | Rent $1,800, staff $6,400, utilities $350, other $450 |
| Start-up spend | $38,000 | Machine and grinders, fit-out, opening stock |
| Loan repayment | $600 per month | Loan offer |
Unit economics
- Revenue per cup: $6.50
- Variable cost per cup: $2.06
- Contribution per cup: $4.44 (68% margin)
Break-even point
$9,000 ÷ $4.44 = 2,027 cups a month, about 68 cups a day over 30 days. The forecast reaches it in month 3.
Monthly forecast
| Month | Cups sold | Revenue, $ | Profit, $ | Cash at month end, $ |
|---|---|---|---|---|
| 1 | 1,500 | 9,750 | −2,340 | 4,060 |
| 2 | 1,900 | 12,350 | −564 | 2,896 |
| 3 | 2,300 | 14,950 | 1,212 | 3,508 |
| 4 | 2,600 | 16,900 | 2,544 | 5,452 |
| 5 | 2,900 | 18,850 | 3,876 | 8,728 |
| 6 | 3,100 | 20,150 | 4,764 | 12,892 |
| 7 | 3,300 | 21,450 | 5,652 | 17,944 |
| 8 | 3,300 | 21,450 | 5,652 | 22,996 |
| 9 | 3,100 | 20,150 | 4,764 | 27,160 |
| 10 | 2,900 | 18,850 | 3,876 | 30,436 |
| 11 | 2,800 | 18,200 | 3,432 | 33,268 |
| 12 | 3,000 | 19,500 | 4,320 | 36,988 |
Year 1 totals: revenue $212,550, operating profit $37,188, cash at year end $36,988.
What the numbers say
- Months 1–2 are the tight spot. Cash drops to about $2,900 in month 2. Keep at least $3,000 in reserve or delay one hire until month 3.
- Summer carries the year. Months 5–9 bring about two-thirds of annual profit, so plan marketing and staff holidays around them.
- Price matters more than volume. Raising the average check by $0.50 lifts year 1 profit by about $16,900; selling 10% more cups adds about $15,000.
- Payback. At the current pace, the $38,000 start-up spend is covered in roughly 13 months.
All formulas are live in the Excel file: change any yellow cell on the Assumptions sheet and every month updates.
Client: Morning Dock, a coffee kiosk opening in March at a commuter ferry terminal. Owner's investment $25,000 plus a $20,000 equipment loan.
The client and all details are made up.
About this service
We calculate prices for your products or services from the full cost: materials or wholesale price, packaging, labor time, platform and payment fees, shipping and a share of your overheads. For each item you see the cost, markup, margin, the price that hits your target margin and how many sales cover your fixed costs.
What is included
- What you getA pricing table for your items: full cost, current and suggested price, markup, margin, break-even sales volume and notes on wholesale versus retail pricing, with assumptions listed. Tables come as text on the order page and as an Excel (.xlsx) file; this is a planning estimate, not financial, tax or investment advice.
- Full cost per itemMaterials, time, fees and shipping
- Markup vs marginBoth shown, so they are not confused
- Target priceThe price that hits your margin goal
- Wholesale and retailRoom for a reseller discount
- Break-even volumeSales needed to cover fixed costs
How it works
- 1BriefYou list items and their costs
- 2CalculationWe work out cost, margin and target price
- 3DeliveryYou get the price table and notes
What we need from you
A list of your products or services with their costs (materials, time, fees, shipping), current prices if any, your monthly fixed costs and the margin you would like to reach.
We will ask you:
- What do you sell?
- What does each item cost you to make or deliver?
- Where do you sell, and what fees apply?
- What margin are you aiming for?
Compare packages
| Packages | BasicUp to 5 items$15 | StandardUp to 20 items$35 | PremiumUp to 50 items$69 |
|---|---|---|---|
| Deadline | 1 day | 2 days | 4 days |
| Revisions | 1 | 2 | 3 |
| Items priced | up to 5 | up to 20 | up to 50 |
| Price scenarios | 1 | 2 | 3 |
| Break-even volume | Yes | Yes | Yes |
| Tables in Excel (.xlsx) | Yes | Yes | Yes |
| Order Basic | Order Standard | Order Premium |
Payment protection
You pay when you order, but the money is released only for accepted work.
- Fixed priceThe package price does not change after you pay.
- The money is reservedWhen you pay, the amount is only reserved. It is released to the service once you accept the work.
- Checked before deliveryEvery result goes through a quality check before it reaches you, and you see it on the order page before accepting it.
- Free revisionsAsk for changes within your brief as many times as the package allows.
- Acceptance after 3 daysIf within 3 days of delivery you neither accept the work nor ask for changes, it is accepted automatically. If you write in the order chat after delivery, the order waits; once we answer, we may start the 3 days again and will say so in the chat.
- Redo or a full refundIf the result does not match your brief and the revisions did not fix it, or the work takes more than twice its deadline, write in the order chat: we will redo the work or refund the payment in full.
Questions and answers
What is the difference between markup and margin?
Markup is profit as a share of cost; margin is profit as a share of price. A 50% markup is only a 33% margin, and we show both.
Do you check competitor prices?
No. You can paste competitor prices into the brief and we compare your numbers with them.
Can you price services by the hour?
Yes. We start from the income you need and your billable hours, then add costs and margin.