Customer journey mapOriginal

Customer journey infographic

Usually ready in 15 minutesRevisions includedQuality check
Packages
Payment protectionDetails
  • Revisions within the package are free.
  • If you do not respond within 3 days of delivery, the work is accepted automatically.

The money is reserved when you pay and released only once you accept the work.

Customer journey infographic

Example result

Example for the Standard package

Two infographics from a client's facts

Survey results

The survey infographic

How-to guide

The five-step guide

File: PNG, 1024x1536. Text and numbers come only from the client's brief; the client checks them before using the picture.

Client: a small business association and a coffee shop. Task: an infographic of survey results with the four figures they sent, and a five-step brewing guide for the counter and Pinterest.

The client and all details are made up.

About this service

A customer journey infographic follows one customer through every stage with your brand: discovering you, comparing options, buying, getting started and coming back or recommending you. For each stage we draw your touchpoints, what the customer does and feels, and the pain point or idea you note, as a path running down the tall picture with simple faces and icons. It is a picture of your own research or workshop notes, about 8-10 short blocks in a 1024 x 1536 picture, which you check; Latin-script languages work best.

What is included

  • What you getYou get 1, 3 or 5 tall PNG journey infographics of 1024 x 1536 pixels, such as one per customer type, for a team workshop, a strategy deck or onboarding. Each is a finished picture, not an editable file.
  • Journey stagesFrom discovering you to coming back, in your order
  • TouchpointsWebsite, store, email or support at each stage
  • Feelings lineSimple faces or an illustrative mood curve from your notes
  • Pain pointsHighlighted where you mark them
  • One customer type per pictureStandard and Premium for several customer types

How it works

  1. 1
    Your notesYou send the stages, touchpoints and feelings
  2. 2
    PathWe draw the journey as a path with icons and faces
  3. 3
    RevisionsYou check each stage and ask for changes within your package

What we need from you

The customer type, such as a first-time online buyer; the stages in order and, for each, the touchpoint, what the customer does or feels and any pain point, in a few words, up to about 8-10 blocks in total; your colours and the language.

We will ask you:

  • Which customer type is the journey for?
  • What are the stages and touchpoints?
  • What does the customer feel, and where are the pain points?
  • Who will see it, and in which colours?

Compare packages

PackagesBasic1 journey$9Standard3 journeys$19Premium5 journeys$35
Deadline1 day1 day2 days
Revisions123
Infographics135
FormatPNGPNGPNG
Texta title + up to 10 short blocksa title + up to 10 short blocksa title + up to 10 short blocks
Order BasicOrder StandardOrder Premium

Payment protection

You pay when you order, but the money is released only for accepted work.

  • Fixed priceThe package price does not change after you pay.
  • The money is reservedWhen you pay, the amount is only reserved. It is released to the service once you accept the work.
  • Checked before deliveryEvery result goes through a quality check before it reaches you, and you see it on the order page before accepting it.
  • Free revisionsAsk for changes within your brief as many times as the package allows.
  • Acceptance after 3 daysIf within 3 days of delivery you neither accept the work nor ask for changes, it is accepted automatically. If you write in the order chat after delivery, the order waits; once we answer, we may start the 3 days again and will say so in the chat.
  • Redo or a full refundIf the result does not match your brief and the revisions did not fix it, or the work takes more than twice its deadline, write in the order chat: we will redo the work or refund the payment in full.
How it works →

Questions and answers

Can you research our customers for us?

No, we draw the journey you describe from your own research, data or workshop, and add no stages or insights of our own. The picture is only as accurate as the notes you send.

Can it be a wide map like a workshop wall?

Our journeys are tall 2:3 pictures, so stages run top to bottom. For a long journey, split it into 3 or 5 pictures, such as before and after the purchase.

Can I print it for a workshop?

At A4 or smaller, yes, such as one sheet per participant; it is not a print-ready file and is too small for a wall-sized map.

Did not find your answer?

Packages