商業
成果範例
Call script: inviting past customers of a window cleaning firm back for spring
Scenario 1: a past customer answers
Opening. "Hi, is this Mark? It's Anna from Clearview Window Care. We cleaned your windows last April. Have you got a minute?"
- Yes → go to The reason for the call.
- "Not now" → "Of course. When is better, today after five or tomorrow morning?" Note the time and end the call politely.
- "Who?" → "Clearview, the window cleaners. We did your house on Elm Road last spring." Then The reason for the call.
The reason for the call. "We're planning the spring rounds on your street for the week of April 14. Past customers get first pick of the days. Would you like us to book you in?"
| Answer | What to say next |
|---|---|
| "Yes" | "Great. Is it the same as last time, outside only, or inside too?" → Booking |
| "How much is it?" | "Last time it was the outside of a two-storey house. That's $120 this season." → Booking |
| "We're not sure yet" | "No problem. I can hold a day for you until Friday with nothing to pay. Shall I?" |
| "We use someone else now" | Go to objection 7. |
Objections (3 of 15)
4. "It's too expensive." "I understand. Most customers on your street book outside only, and that keeps it at $120. If you book with a neighbour on the same day, you both get $15 off. Would that help?"
7. "We found someone cheaper." "That's fair, thanks for telling me. If anything changes, we're still doing your street on April 14. Can I send you a text with our number, just in case?"
11. "Call me in the summer." "Sure. Shall I put you down for a call in the first week of June? The summer rounds book up fast."
Voicemail
"Hi Mark, it's Anna from Clearview Window Care. We're cleaning on your street the week of April 14, and past customers get first pick of the days. Call or text us back on this number. Thanks!"
Files: Word and PDF. The prices, discount and dates come from the client's brief: we write the script and never call anyone.
Client: Clearview Window Care, a window cleaning firm with 4 crews in one city. Task: a script for calling customers who booked last year but not this year, to offer the spring clean. Standard package: 3 scenarios, 15 objections, a voicemail and a follow-up text. Excerpt below.
客戶與所有細節皆為虛構。
關於此服務
購車者會同時向多家經銷商詢問,而回電時能問出有用問題的那一家,通常就能拿到到店機會。這份話術協助您的業務做到這點:快速問候、詢問車輛用途、預算與可能的舊車換購、如何談您手上實際有的庫存,並收尾到試駕或到展間參觀。它回應「別家比較便宜」、「我只是看看」和「最終價格是多少」這類異議。車款、價格、融資與舊車換購條件完全來自您的需求說明。您會拿到 Word 與 PDF 話術稿。我們只負責撰寫:不會打電話給買方、不報價,也不提供融資,話術絕不編造庫存或折扣。各國對通話與融資廣告的規定不同,請依您所在地確認話術。
包含內容
- 您會拿到什麼一份 Word 與 PDF 話術稿:方案內每一種通話,包含問候、關於需求、預算與舊車換購的提問、常見回應的分支、約成試駕或到店的收尾,以及方案內異議的回覆。標準版起另附語音留言與後續訊息;進階版再加一頁速查表,以及供兩兩角色演練的簡短訓練指南。
- 快速詢問回電簡短的開場,讓對方知道您讀過他的詢問
- 需求與預算車輛用途、付款方式與舊車換購
- 價格異議依據您的實際條件,公平比較報價
- 預約試駕日期、時間、車款,以及要攜帶的文件
- 不再回應的買方有禮貌的追蹤,並給對方再來的理由
服務流程
- 1需求說明您提供品牌、庫存規則、條件與通話類型
- 2話術我們撰寫通話、分支與異議回覆
- 3交付您在訂單頁面取得 Word 與 PDF 話術稿
- 4您的通話您的業務使用,並在方案範圍內提出修改
需要您提供的資料
新車或中古車及您銷售的品牌、電話中該如何談庫存與價格、實際的融資、租賃與舊車換購條件、需要哪些通話(線上詢問、舊車換購、沉默的買方、保養客戶)、一通好電話的結尾、您最常聽到的異議,以及語言與語氣。您可以附上現有話術、優惠頁面或筆記,格式為 Word、PDF 檔或截圖,最多 3 個檔案。
我們會詢問您:
- 您銷售什麼?
- 您需要哪些通話?
- 一通好電話應以什麼作結?
- 您最常聽到哪些異議?
比較方案
付款保障
下單時付款,但只有在驗收成果後,款項才會撥付。
- 固定價格付款後,方案價格不會變動。
- 款項先行保留付款時,金額只會先保留,在您驗收後才會撥付給服務。
- 交付前檢查每份成果在交到您手上之前都會經過品質檢查,您也可以在驗收前於訂單頁面查看成果。
- 免費修改在需求說明範圍內,可依方案允許的次數提出修改。
- 3 天後自動驗收若您在交付後 3 天內未驗收也未提出修改,成果將自動驗收。若您在交付後於訂單聊天室留言,訂單會暫停自動驗收;我們回覆後,可能會重新起算 3 天,並會在聊天室中告知。
- 重新製作或全額退款若成果不符合您的需求說明且修改後仍未改善,或製作時間超過交付期限的兩倍,請在訂單聊天室留言:我們將重新製作,或全額退還款項。
常見問題
你們會幫我們打電話給買方嗎?
不會。我們負責撰寫話術,通話由您的業務自行撥打。
話術會提到融資利率嗎?
只會使用您提供的條件,並採用您的措辭。我們不計算月付金,也不提供融資;許多國家對融資廣告有規定,請務必確認。
能包含舊車換購的通話嗎?
可以。舊車換購可以是方案中的情境之一,附有關於目前車輛與貴經銷商估價方式的提問。
你們會保證增加試駕或銷售嗎?
不會。成果取決於您的庫存、價格與撥打的人。請先試用話術,並在方案範圍內提出修改。
沒有找到您要的答案?


